Job Description

• Work with a fast place telecom Startup in NCR
• Opportunity to join the incubation team for a game changing Cloud Fibre start-up

About Our Client

The mission of our client is to create a digital native and market leading network platform based business, built on asset acquisitions roll up and business transformation strategy

We are looking for a talented Channel Program leader to build, launch, and run the Channel Partner Program for our NaaS (Network-as-a-Service) platform. The NaaS platform will enable Client's customers to order, provision & monitor networking services orchestrating the full B2B customer life cycle. The platform is the customer touchpoint for our whole portfolio of networking solutions including third-party value-added service via partners.

You are a key member of a global product & marketing organization helping to bring to life the vision & strategy of a successful NaaS platform. This is a unique opportunity to play a key role in an incredibly fast growing business. The ideal candidate is experienced in building partner programs, and has a proven ability in managing Channels in the Cloud ecosystem.

The Channel Program Manager plans, organizes and executes programs - while supporting channel partners - that create relevant two-way interactions with indirect local buyers and customers to inform and influence their buying decisions and broader relationship with Client.

The Channel Program specialist is aligned across segments, markets, country, or cohort of these, and paired with channel sales teams and partners to support the attainment of annual channel sales revenue objectives.

The role also partners with demand marketing function to create and deliver channel marketing plans that deliver maximum impact through a combination of tailored global and new market-specific activities. Primary responsibilities and accountabilities

• Design, build and manage Partner Programs including the Program Guide, MDF Program, Reseller, Services, Alliances, Deal Registration Program, etc.
• Design, build & launch partner portal.
• Design & launch field enablement on Partner Program, Rules of Engagement, Deal Reg, How to Partner, etc.
• Create channel marketing plans that help local channel sales and partners achieve a healthy pipeline
• Build comarketing plans with designated partners in support of revenue targets in line with local marketing plans
• Understand local partner requirements for program localization and local execution support
• Support collection and analysis of indirect buyer insights and audience segmentation into roadmap for the Channel Program.
• Work with partners to deliver high-quality, localized marketing activities that drive targeted demand generation

• 
  Develop and manage local partner engagement activities (e.g., partner events, local launch execution

The Successful Applicant

He/She needs to be a self-starter with 'growth mindset' to be able to take up 'industry first' challenging assignment with the approach of a 'entrepreneur-manager' (do-what-you-have-to-do, v/s to do- what- you- have- to be -told to do)

• 8-10 years partner management, sales, business development, or partner channel development in the technology industry
• Three or more years working in channel program and supporting partners in the Cloud space
• Hands-on experience building and managing partner program in Cloud space
• Marketing experience and a strong understanding of indirect B2B channels
• Track record of success in all key areas of responsibility
• Proven experience working successfully with sales teams
• Product-Led Growth mindset keeping customer at the center of everything
• Never afraid to question notions or beliefs of how things should be doneTechnologies Supporting The Role
• Sales force automation systems
• Marketing resource management
• Productivity applications (e.g., Microsoft Office)
• Channel marketing and management
• Channel incentive management
• Partner relationship management
• Tools for partners (e.g., partner portal, learning management system, lead management)

Success Metrics

• Annual Channel Sales targets
• Channel fund (e.g., MDF, co-op funds, launch funds) utilization and ROI
• Partner adoption of campaigns and assets
• Number of partner-generated leads
• Contribution to channel pipeline
• Deals registered from channel-marketing-influenced programs
• Lead performance by partner
• Partner adoption of channel campaigns, activities, assets, and tools

What's on Offer

Work with a trully global startup

Quote job ref
JN-082022-5728128

Job summary

Function
Sales
Sub Sector
IT & Telecommunications
What is your area of specialisation?
Technology & Telecoms
Location
Gurgaon
Job Type
Permanent
Job Reference
JN-082022-5728128