Area Manager Customer Development

Year    Visakhapatnam, Andhra Pradesh, India

Job Description


No Relocation Assistance Offered
# 144164 - Vizag, Andhra Pradesh, India Job Purpose: To manage execution of sales, distribution and promotions in a designated area through direct supervision of a team of CD officers with a view to achieving targeted numeric and weighted distribution and Sales Volumes and values targets. To coach, train, monitor and evaluate his/her team so as to enable them to achieve business objectives. Job Context & Challenges: Deliver sales and distribution target. Manage distribution and promotions for the respective area. Train and develop CD Officers and stockist salesman to improve sales effectiveness. Monitor Stockist - ROI, working and performance. Analyse market share. Analyse SKU wise sales volume. Improve coverage in rural market. Key Accountabilities: Revenue Targets: Deliver sales and distribution targets as per objectives. Stocks: Monitor Stockist ROI and implement initiatives to improve stockist profitability. Monitor stockist working and performance against set KPI. Set coverage. Market: Manage distribution and promotions of Colgate products in the Area and effectively implement trade promos and visibility budgets to achieve greater impact in the market. Track coverage of various Retail Environments/Account, analyse and rectify distribution/coverage gaps and prioritise accounts for effective visibility. Improve coverage and distribution across rural markets. Analysis and Claims: Analyse market share / distribution trends. Co-relate with sales performance by brand and productivity. Analyse SKU wise sales volume and map promotional effectiveness by comparing Pre and post promo volumes. Develop innovative solutions to identified & defined problems by collecting and analysing information/data. Ensure effective utilization of GTN norms, scrutinize claims and monitor order planning and thereby contribute to sales, coverage and market share objectives of the company. IT Usage and System for Working: Implement systems and to improve data availability, flow and transparency. Reporting - Company and Competition: Analyse market share/distribution trends. Co-relate with sales performance by brand and productivity. Work as per company and branch laid down guide-lines. Manpower: Train CD officer and Stockist salesmen to improve sales effectiveness. Train, motivate and evaluate CD officers through direct supervision. Motivate stockists through training, ROI improvement and regular communication. Relationship Building: Build strong relationships with stockist and with the team. Focus on working on collaborative working with all external and Internal customers. Instore Management: a) Provide knowledge of point of Sale - Learn shopper behaviour pertaining to point of sale initiatives and provide inputs to Customer Marketing Team. Also, provide inputs for design & development of POP b) Develop and communicate 5P execution guidelines by RE c) Ensure deployment of the Instore deployment plan - Through market work & reviewing IMRB scores. Responsible for deciding the number and frequency of store coverage d) Merchandiser Management - Implement Development programs for Merchandisers and promoters. Develop incentives structure and monitor payout Professional Qualification: Essential: Post graduate in Business Administration from Premier B- School Desirable: Course on Retail or Category Management! Professional Experience: Essential: Worked in FMCG Industry for 4Plus years with strong Understanding of the market. Equal Opportunity Employer
Colgate is an equal opportunity employer and all qualified applicants will receive consideration for employment without regard to race, color, religion, gender, gender identity, sexual orientation, national origin, ethnicity, age, disability, marital status, veteran status (United States positions), or any other characteristic protected by law. Are you interested in working for Colgate-Palmolive? You can apply online and attach all relevant documents such as a cover letter and resume or CV. Applications received by e-mail are not considered in the selection process. Become part of our team. We look forward to your application. Colgate-Palmolive is a leading global consumer products company, tightly focused on Oral Care, Personal Care, Home Care and Pet Nutrition. Colgate sells its products in over 200 countries and territories around the world under such internationally recognized brand names as Colgate, Palmolive, elmex, Tom's of Maine, Sorriso, Speed Stick, Lady Speed Stick, Softsoap, Irish Spring, Protex, Sanex, Elta MD, PCA Skin, Ajax, Axion, Fabuloso, Soupline and Suavitel, as well as Hill's Science Diet and Hill's Prescription Diet. For more information about Colgate's global business, visit the Company's web site at http://www.colgatepalmolive.com. To learn more about Colgate Bright Smiles, Bright Futures oral health education program, please visit http://www.colgatebsbf.com. To learn more about Hill's and the Hill's Food, Shelter & Love program please visit http://www.hillspet.com. To learn more about Tom's of Maine please visit http://www.tomsofmaine.com. Reasonable accommodation during the application process is available for persons with disabilities. Please contact Application_Accommodation@colpal.com with the subject "Accommodation Request" should you require accommodation.

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Job Detail

  • Job Id
    JD2915616
  • Industry
    Not mentioned
  • Total Positions
    1
  • Job Type:
    Full Time
  • Salary:
    Not mentioned
  • Employment Status
    Permanent
  • Job Location
    Visakhapatnam, Andhra Pradesh, India
  • Education
    Not mentioned
  • Experience
    Year