Trade Marketing Manager Matrix

Year    Mumbai, Maharashtra, India

Job Description


The world leader in cosmetics, L\'Or\xc3\xa9al is present in 150 countries on five continents. Our 35 international brands have allowed us to devote ourselves solely to one business: beauty, with a mission to provide the best in cosmetics innovation to all women and men globally. Our ambition is to win over another one billion consumers around the world by inventing the cosmetic products that meet the infinite diversity of their needs and desires through continued digital innovation. L\'Or\xc3\xa9al supports diversity and sustainable, ethical sourcing for all our products, and we have reduced our emissions by approx. 78% since 2005.

The DNA of L\'Or\xc3\xa9al is Innovation and we are driven by a real passion for the future. Our Research and Innovation Centres in India are the sixth innovation hub for L\'Or\xc3\xa9al worldwide to fuel local market innovations.

The distance between beauty and tech is closing rapidly, and we are determined to be pioneers in this new beauty tech world. New digital technologies and services are making the world of beauty move faster than ever before. Data and artificial intelligence are opening new horizons for personalization and customization. By incorporating digital into everything that we do, we are creating a better relationship with our consumers.

When beauty and tech collide, the impossible can happen!

In our journey, we are looking for talented individuals who can lead us on this mission.

Would you like to be a part of the adventure?

We have an opportunity in the Professional Products Division for the position of Trade Marketing Manager - for brand Matrix. The role will be responsible for increasing company sales by generating specific activities for our salon partners through leveraging global brand positioning and category penetration.

You should have at least 6-8 years of relevant work experience. The location of the job will be in Mumbai and prior experience in beauty or FMCG will be advantageous.

Key Responsibilities:

  • Develop and implement the Trade Marketing strategy to contribute towards brand growth targets and cross-category business objectives.
  • Lead the translation and execution of the marketing strategy into impactful Salon programmes, respecting and tracking budget and execution.
  • Bring field intelligence to define brand-specific activity programmes with Marketing and Education.
  • Implement, monitor and improve processes to link all marketing activities with the activities of the regional commercial team.
  • Planning with the regional teams and identifying towns for Flagship projects with final execution.
  • Driving L\'Oreal Salon Shop (B2C)
  • Driving visibility across the identified partner salons
Professional & Technical Competencies:

MASTERS COMMERCE FUNDAMENTALS
  • Activates Business Drivers.
  • Pursues turnover and profit optimization.
  • Stays up-to-date with market, consumers& competitors.
  • Builds on categories Shopper insight
DEVELOPS CUSTOMER CENTRIC BUSINESS
  • Collects and connects comprehensive knowledge about the retailer/prescriber/Salon.
  • Influences the Salons.
  • Builds retailers development plans.
  • Manages intermediate agent relationships.
  • Collaborates across functions.
BUILDS SELLING PROPOSITION & NEGOTIATE
  • Builds Selling story.
  • Sets negotiation priorities.
  • Conducts Win-Win negotiation.
  • Ensures compliance.
MONITORS SELL IN & SELL OUT EXCELLENCE
  • Forecasts business with accuracy for the salons
  • Follows-up & controls.
  • Master\'s brand selling scenarios
Key Relationships:
  • Internal Interactions: Marketing, Commercial, Education, Financial Control and Supply Chain
  • Reports into the National Sales Manager - Matrix & Cheryl\'s
Physical Demands (e.g. % travel):
  • Travel will be need based.
Education:
  • Post Graduation/Masters in Business Management.
L\'Or\xc3\xa9al is committed to building a diverse environment and is proud to be an equal opportunity employer. L\'Or\xc3\xa9al closely prohibits discrimination against any employee or applicant for employment because of the individual\'s race, color, religion, gender, sexual orientation, gender identity or expression, national origin, age, disability or any other characteristic protected by law.

L\'Or\xc3\xa9al

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Job Detail

  • Job Id
    JD3161058
  • Industry
    Not mentioned
  • Total Positions
    1
  • Job Type:
    Full Time
  • Salary:
    Not mentioned
  • Employment Status
    Permanent
  • Job Location
    Mumbai, Maharashtra, India
  • Education
    Not mentioned
  • Experience
    Year