JOB/COMPANY SUMMARY:

Xapads Media, an AdTech leader with a global presence, operates out of India with additional offices in the USA, UK, Russia, China, Singapore, MENA, and Indonesia. We specialize in Connected TV (CTV), video (both web and in-app), and display advertising, leveraging our advanced proprietary technology stacks\xe2\x80\x94Xaprio, Xerxes, and Moments. We are looking for a Senior Operations \xe2\x80\x93 Publisher Management to join our team. This role will be instrumental in providing technical and operational support to enhance the performance and yield of our diverse publisher portfolio.

JOB RESPONSIBILITIES:

• Develop and maintain strong technical relationships with publishers to ensure a robust and diverse inventory.

• Collaborate closely with the media buying team to understand their needs and ensure alignment with publisher offerings.

• Implement and oversee technical integrations with publishers across various platforms, including CTV, video, web, and in-app.

• Monitor and analyze performance metrics to identify opportunities for optimization and increased yield.

• Lead troubleshooting efforts for any issues related to publisher integration or performance.

• Stay updated with industry trends and best practices in publisher management and ad technology.

• Conduct regular reviews with publishers to discuss performance, challenges, and growth opportunities.

• Implement and manage quality assurance protocols to maintain high standards and compliance across all platforms.

• Develop strategies for fraud detection and prevention, ensuring the integrity and security of our digital advertising operations.

• Assist in the development and refinement of internal processes and tools to enhance efficiency and effectiveness in publisher management.

QUALIFICATIONS AND SKILLS:

• Bachelor\xe2\x80\x99s degree in Marketing, Business, Information Technology, or a related field.

• Minimum of 4 years of experience in operations or publisher management, specifically with CTV, Web and In-App publishers.

• Strong technical acumen with hands-on experience in ad-serving technologies and digital advertising platforms.

• In-depth knowledge of Programmatic supply onboarding using VAST and ORTB integrations.

• In-depth knowledge and experience with video ad serving tools such as Aniview, SpringServe, Adkernel, and VDO.Ai.

• Proven expertise in using quality assurance and fraud detection tools like IAS, Pixalate, Moat, Double Verify, and other MRC-accredited tools.

• Excellent analytical skills and the ability to derive insights from data.

• Strong communication and presentation skills.

• Ability to work independently and in a team-oriented, collaborative environment.

LOCATION:

Noida, Uttar Pradesh