Job Description

Senior Manager - Marketing

THE OPPORTUNITY

The opportunity would be to lead marketing of leading Diabetes brand in India & unleash its potential to grow and drive initiatives to achieve marketing goals

Partnering in development of strategic road map for Diabetes portfolio

Based in Mumbai, named one of the Best Companies for Women in India by Avatar, 2019.

Join the premier biopharmaceutical company that has been in Asia Pacific for over 60 years.

Our Marketing team is passionate about bringing our medicines and vaccines to our customers around the world. Through traditional and digital initiatives, we are striving to understand our customers\xe2\x80\x99 needs and to provide solutions to meet them.

In this role, you will help our organization for planning and achieving marketing goals and sales targets for our Diabetes franchise on a monthly basis through regular monitoring of the market trends and driving initiatives to support the plan.

WHAT YOU WILL DO

Plan and achieve marketing goals including profitability and sales targets for the existing brands/ portfolio on a monthly basis through regular monitoring of the market trends, planning the short and long terms strategies and driving initiatives to support the plan

Development of strategic plans and operational marketing plan for Diabetes portfolio & provide a scientific, medical and commercial basis

Project management: Identify and drive critical projects, which are time bound and that generate exponential growths

Competitive intelligence - Monitor, analyze, and evaluate market trends, consumer behavior and competitor activity to identify market opportunities; adjust marketing strategy and tactical plans to meet changing markets and competitive conditions

Ensure program implementation for existing brands and monitor implementation within the allocated budget

Partner in building business cases for future opportunities with new product launch

Identify and develop list of external opportunities and analyze potential targets via active internal and external scouting activities

Optimize cross-functional support needed to ensure effective communication and implementation of BD objectives.

Development of consumer activation strategy and driving execution through multi-channel marketing channels

Collaboration to build and drive HCP advocacy strategy

Responsible for brand P&L

WHAT YOU MUST HAVE

To be successful in this role, you will have strong marketing skills as well as business capabilities

At least 8-10 years of experience in sales & marketing, consumer marketing, OTC, digital marketing experience is strongly preferred.

Pharmaceutical marketing experience will be desired

Potential to take higher responsibility in 2-3 years would be preferred

Our Human Health Division maintains a \xe2\x80\x9cpatient first, profits later\xe2\x80\x9d ideology. The organization is comprised of sales, marketing, market access, digital analytics and commercial professionals who are passionate about their role in bringing our medicines to our customers worldwide

Who we are \xe2\x80\xa6

We are known as Merck & Co., Inc., Rahway, New Jersey, USA in the United States and Canada and MSD everywhere else. For more than a century, we have been inventing for life, bringing forward medicines and vaccines for many of the world\'s most challenging diseases. Today, our company continues to be at the forefront of research to deliver innovative health solutions and advance the prevention and treatment of diseases that threaten people and animals around the world.

What we look for \xe2\x80\xa6

Imagine getting up in the morning for a job as important as helping to save and improve lives around the world. Here, you have that opportunity. You can put your empathy, creativity, digital mastery, or scientific genius to work in collaboration with a diverse group of colleagues who pursue and bring hope to countless people who are battling some of the most challenging diseases of our time. Our team is constantly evolving, so if you are among the intellectually curious, join us\xe2\x80\x94and start making your impact today

We are proud to be a company that embraces the value of bringing diverse, talented, and committed people together. The fastest way to breakthrough innovation is when diverse ideas come together in an inclusive environment. We encourage our colleagues to respectfully challenge one another\xe2\x80\x99s thinking and approach problems collectively for the common good. We are an equal opportunity employer, committed to fostering an inclusive and diverse workplace.

Current Employees apply

Current Contingent Workers apply

Search Firm Representatives Please Read Carefully
Merck & Co., Inc., Rahway, NJ, USA, also known as Merck Sharp & Dohme LLC, Rahway, NJ, USA, does not accept unsolicited assistance from search firms for employment opportunities. All CVs / resumes submitted by search firms to any employee at our company without a valid written search agreement in place for this position will be deemed the sole property of our company. No fee will be paid in the event a candidate is hired by our company as a result of an agency referral where no pre-existing agreement is in place. Where agency agreements are in place, introductions are position specific. Please, no phone calls or emails.

Employee Status: Regular

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Merck & Co.