Senior Brand Manager Beauty & Personal Care Organisation

Year    Mumbai, Maharashtra, India

Job Description


Opportunity to work in a leading FMCG MNC Prospect a long term career and growth opportunities .Develop and implement a comprehensive brand strategy that aligns with the company\'s overall business objectives. This includes defining brand positioning, target audience, and competitive differentiation. .Own, drive and deliver the brand\'s P&L goals in collaboration with the channel heads. .Oversee the management of the product portfolio, including product development, innovation, and lifecycle management. .Conduct market research and analysis to identify consumer trends, market opportunities, and competitive threats. Use data-driven insights to inform brand strategies. . Lead the development of marketing campaigns, advertising strategies, and promotional activities to build brand awareness and drive sales. . Manage the brand\'s budget effectively, ensuring that resources are allocated efficiently to achieve brand objectives. .Collaborate with cross-functional teams, including Sales, Product Development, Supply Chain, and Finance, to ensure alignment and support for brand initiatives. . Define and track key performance metrics to measure the success of brand initiatives. . Ensure brand consistency and compliance with brand guidelines across all marketing and communication channels. . Build and lead a high-performing brand team, providing guidance, mentor ship, and performance feedback to team members The Successful Applicant .Candidates coming with strong new product development (NPD) experience in the FMCG domain .Candidates coming with relevant brand management experience of 5-10 year .Master\'s degree in Marketing, Business Administration, or a related field .Strong work ethics and ability to meet deadlines and handle stressful situations. What\'s on Offer NA

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Job Detail

  • Job Id
    JD3261341
  • Industry
    Not mentioned
  • Total Positions
    1
  • Job Type:
    Full Time
  • Salary:
    Not mentioned
  • Employment Status
    Permanent
  • Job Location
    Mumbai, Maharashtra, India
  • Education
    Not mentioned
  • Experience
    Year