Date: Apr 6, 2023



Location: New Delhi, MH, IN



Company: Bajaj Electricals










Job Title

Retail Account Manager

Job Code




Department/ BU

LFR

Location

Delhi



Reporting To

Head-LFR



Organizational Description



Bajaj Electricals Limited (BEL), a globally renowned and trusted company, with a turnover of 96679 crores (FY 18-19), is a part of "Bajaj Group". Bajaj Electricals\xe2\x80\x99 business includes Consumer Products (Appliances, Fans, Lighting), Exports, Illumination and Transmission & Distribution (Transmission Line and Power Distribution). We also have a strong presence in premium range of home appliances and cookware with brands like Morphy Richards and Nirlep.
We have 18 branch offices across different parts of the country besides being supported by a chain of distributors, authorized dealers, retail outlets and approximately 480 customer care centers. To increase our global footprint, Bajaj Electricals has also set up offices in Africa, Middle East and China.
Bajaj Electricals is driven by Gandhian set of values advocated by our founding father, Shri Jamnalal Bajaj. Our current leaders carry forward this legacy while evolving for the future. \xe2\x80\x9cInspiring Trust\xe2\x80\x9d, our tagline, is something that we associate with and try to fulfil in our everyday endeavors. Apart from work, we also believe in bringing about change in our society through our philanthropic work. Our Corporate Social Responsibility (CSR) initiatives rest on sustainability, gender diversity, employee volunteering and community outreach programs.



Job purpose & Scope



To achieve preset and agreed primary & secondary sales target of assigned area/ territory.



Major Areas of Responsibilities

• Sales & Marketing/ Business Development

• Ensuring meeting of Sales Target through the MFR accounts of a particular area/ territory
• Maintain business relationship with Modern Trade customers at store & local level
• Ensure 100% collections as per the collection norms, with a minimum CEI of 70%
• Effective execution of sales promotion, campaigns, product demos, product displays etc.
• Co-ordinate with SCM & Logistics teams to ensure timely deliveries and execution of orders

• Key Account & Category Management

• Promotions and display (Space on Hire) initiatives
• Product stock planning and allocation
• Share of Shelf/ Displays across customer-category combinations
• Deliver in-store category planogram and execution of BTL campaigns
• Proactively gauge the customer response to company\'s products, services & communicate it to senior management

• Retail Operations

• Execute in-store plans including visibility, promotions, sampling & other activations
• Driving operational efficiency \xe2\x80\x93 sales forecasting, order tracking & fill rates
• Responsible for closing and resolving issues related to commercial aspects

• People Management

• Manage the deployment, train and track productivity of In Shop Promoters

Person Specifications



Essential Qualification: Any Graduate



Desired Qualification: A post graduate diploma in sales & marketing or retail management is preferred.



Experience: 2 - 5 years of experience managing modern retail format or Key Account Management - preferably from consumer durable, telecom, IT hardware and FMCG industry



Industry Preference: Consumer Durables, FMCG, Telecom, IT Hardware, Appliances