Job Description

Job Overview :- As an Associate Business Manager Paid Media Advertising Manager, you will work closely with the Paid Media team to support the planning, execution, and optimization of digital advertising campaigns. This role requires a detail-oriented and proactive individual with a passion for digital marketing. The Assistant Business Manager will contribute to the success of campaigns through campaign set-up coordination, data analysis, and coordination of various advertising activities.Requirements Of Work Experience :- 2 to 3 yearsKey Responsibilities :Campaign Management :- Assist in coordinating the planning and execution of paid media advertising campaigns across platforms like Google Ads, Facebook, Instagram, and others.- Support the team in managing campaign schedules, deliverables, and timelines.Data Analysis And Reporting :- Assist in analyzing campaign performance data to derive actionable insights.- Contribute to the preparation of regular reports, highlighting key performance indicators and areas for improvement.Keyword And Audience Research :- Conduct thorough keyword research to identify relevant and high-performing keywords for search campaigns.- Define and refine target audience segments for various campaigns based on market research and performance data.Creative Coordination :- Collaborate with the creative team to ensure timely development and delivery of ad creatives.- Support A/B testing initiatives to optimize ad copy and visuals.Market Research :- Support the team in conducting market research to identify trends, competitor activities, and opportunities for campaign improvement.- Contribute to the development of audience targeting strategies.Training And Mentorship :- Train and mentor junior analysts, providing guidance on campaign management best practices and analytical techniques.- Foster a collaborative learning environment within the team.Client Interaction :- Act as the first point of contact for clients for day-to-day operational queries and updates.- Facilitate regular communication with clients, ensuring their needs and expectations are met.Collaboration And Communication :- Collaborate with cross-functional teams, including marketing, sales, and creative, to align paid media strategies with overall business goals.- Assist in the preparation of presentations, proposals, and campaign documentation.Qualifications :- Bachelor\'s degree in Marketing, Business, or a related field.- Previous experience in a digital marketing or advertising role is a plus.- Strong organizational skills with attention to detail.- Proficient in Microsoft Office Suite and familiarity with digital marketing tools.- Excellent communication and interpersonal skills.If you have these skills, please send your Resume in text or MS Word format (ref:updazz.com)

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