Product Marketing Manager

Year    Coimbatore, Tamil Nadu, India

Job Description

  • Study company products
  • Translate technical details into benefits for the user
  • Follow and analyze market trends to position products
  • Develop product marketing strategies (pricing, advertising, product launching)
  • Craft compelling messages across marketing channels (landing pages, ad campaigns)
  • Work with various teams (design, content, acquisition, product, sales) to implement strategies
  • Test marketing product features, releases and ad copy
  • Evaluate projects using relevant KPIs and feedback from existing and prospective customers
  • Proven experience as a Product Marketing Manager, Brand Manager or similar role
  • Background in design and copywriting is a plus
*
  • Experience in market analysis
  • Familiar with product marketing tactics (e.g. integrated marketing campaigns)
  • Working knowledge of web analytics tools (Google Analytics, WebTrends)
  • Excellent communication skills
  • Keen eye for detail
  • Creativity
  • Analytical mind and strong quantitative skills
  • BSc/BA in Marketing, Communications or similar field
Job Types: Full-time, Regular / PermanentSalary: Up to ?16,000.00 per monthBenefits:
  • Cell phone reimbursement
  • Commuter assistance
  • Work from home
Schedule:
  • Monday to Friday
  • Morning shift
Supplemental pay types:
  • Commission pay
  • Shift allowance
Ability to commute/relocate:
  • Coimbatore, Tamil Nadu: Reliably commute or planning to relocate before starting work (Required)
Experience:
  • total work: 2 years (Preferred)

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Job Detail

  • Job Id
    JD2905087
  • Industry
    Not mentioned
  • Total Positions
    1
  • Job Type:
    Full Time
  • Salary:
    Not mentioned
  • Employment Status
    Permanent
  • Job Location
    Coimbatore, Tamil Nadu, India
  • Education
    Not mentioned
  • Experience
    Year