Job Description

Company Description

When you\xe2\x80\x99re one of us, you get to run with the best. For decades, we\xe2\x80\x99ve been helping marketers from the world\xe2\x80\x99s top brands personalize experiences for millions of people with our cutting-edge technology, solutions and services. Epsilon\xe2\x80\x99s best-in-class identity gives brands a clear, privacy-safe view of their customers, which they can use across our suite of digital media, messaging and loyalty solutions. We process 400+ billion consumer actions each day and hold many patents of proprietary technology, including real-time modeling languages and consumer privacy advancements. Thanks to the work of every employee, Epsilon India is now Great Place to Work-Certified\xe2\x84\xa2. Epsilon has also been consistently recognized as industry-leading by Forrester, Adweek and the MRC. Positioned at the core of Publicis Groupe, Epsilon is a global company with more than 8,000 employees around the world. For more information, visit or our page.



Why we are looking for you

• You are a gifted storyteller and have excellent verbal and written communication skills
• You are a self-starter who can work autonomously while collaborating with regional teams and subject matter experts, as required
• You have poise and professionalism required for high-level executive interactions
• You are a strong planner with an ability to deliver high quality outcomes
• You have experience in designing and rolling out campaigns that help position our brand internally and externally
• You have experience in building an employer brand and love experimenting with new ideas
• You\xe2\x80\x99ll have a good grasp of communication strategies, and how to align them to business needs
• You have a learner\xe2\x80\x99s mindset and are always open to learning and development opportunities in a high growth environment.

What you will enjoy in this role

• You will be an integral part of the brand team working to pivot brand positioning of a global organization
• You will get firsthand experience of working with regional and global teams
• You will be part of a larger, vibrant HR function that provides an open and transparent work environment
• As a marketing comms professional, you will be given a platform to learn, influence, share ideas and execute campaigns

What you will do

Media Relations:

• Develop and execute proactive PR programs that help position the company as a product engineering org
• Showcase the company as an employer of choice amongst engineering and technology talent and other key external stakeholder groups, through campaigns, sponsorships and other initiatives
• Guide and manage external PR agency to drive results
• Look for opportunities to increase brand visibility through speaker opportunities at external events
• Drive content-led campaigns in media and online platforms
• Interface and consult regularly with cross-functional teams across the company
• Maintain and build strong relationships with mainstream media and influencers

Social Media:

• Manage the social channels of the company along with the social media agency\xe2\x80\x93 annual content planning, developing engagement strategy
• Have a good understanding of building brand reputation through social and be able to liaise with the agency to ensure consistency in messaging
• Monitor, moderate and respond to audience comments; manage third party partnerships
• Understand how to use engagement metrics effectively and how to optimize campaigns based on those metrics
• Be the voice of the brand on Instagram, LinkedIn, Glassdoor and other engaging social media platforms
• Conceptualization and execution of social media campaigns/ contests from beginning to end, across different platforms throughout the year

Qualifications

• You have a master\xe2\x80\x99s degree in communications or related field
• You have a 10-12 years\xe2\x80\x99 experience in integrated marketing with strong focus on external communications
• Experience with Consulting/Technology B2B brands is preferred

Epsilon