Job Description

Job Title: PPC Analyst Location: Vizag (3Months), Later Hyderabad, India Note: Please send us your CV to hr@techadlien.com with the given details below.

• Mention Applied Role in Subject Line:
• Current CTC:
• Expected CTC:
• Experience (Years):

If you apply on Indeed as well, please send your resume to the above-mentioned email address. If not, your application will not accepted. : We are seeking an experienced PPC Analyst with a minimum of 3 years in the domain, specializing in crafting high-impact advertisements across Google, Meta (Facebook), Snapchat, and WhatsApp. Proficiency in technical terminology and hands-on experience with analytics tools such as Google Analytics and Google Ads is essential. The ideal candidate will be adept at funnel creation, tracking, and reporting on user journeys and leads. Roles & Responsibilities:

• Develop, implement, and optimize PPC strategies across Google Ads, Meta Ads (Facebook), Snapchat Ads, and WhatsApp Ads.
• Utilize advanced targeting options, bid strategies, and ad formats for maximum impact.
• Conduct comprehensive keyword research to identify relevant and high-performing keywords specific to the skincare and hair clinic industry.
• Implement strategic keyword selections to enhance ad placements and drive conversions.
• Craft compelling and targeted ad copies, aligning with brand messaging and industry best practices.
• Conduct A/B testing for ad copies to improve click-through rates and conversion metrics.
• Set, monitor, and optimize advertising budgets across platforms, ensuring efficient allocation for maximum ROI.
• Implement cost-effective bidding strategies and adjust budgets based on campaign performance.
• Utilize Google Analytics to analyze user behavior, track conversion paths, and optimize campaigns based on data insights.
• Develop and optimize marketing funnels to enhance user journeys and increase lead generation.
• Implement advanced tracking mechanisms for conversion events and goals on websites and landing pages.
• Generate detailed reports on user journeys, lead acquisition, and campaign performance.
• Stay abreast of the latest features, algorithms, and trends on Google Ads, Meta (Facebook), Snapchat, and WhatsApp.
• Innovate and implement advanced features to stay ahead in the dynamic landscape of digital advertising.

Requirements:

• Minimum 3 years of proven experience as a PPC Analyst.
• Expertise in crafting and optimizing ads on Google Ads, Meta Ads (Facebook), Snapchat Ads, and WhatsApp Ads.
• Technical proficiency in tools such as Google Ads Editor, Meta Business Manager, Snapchat Ad Manager, and WhatsApp Business API.
• In-depth knowledge of Google Analytics and Google Ads.
• Experience in creating and optimizing marketing funnels.
• Strong analytical skills with the ability to translate data into actionable insights.
• Bachelor\'s degree in Marketing, Advertising, or a related field.

Join us as a PPC Analyst and bring your technical proficiency and strategic expertise to the forefront. Your role will be pivotal in shaping impactful campaigns, analyzing user journeys, and driving lead generation. How to Apply: We look forward to welcoming a passionate PPC Analyst with 3+ years of experience to the techADlien family, please submit your resume to [hr@techadlien.com]. Application Deadline: 10th December 2023 Job Type: Full-time Schedule:

• Day shift
• Morning shift

Application Question(s):

• What is your Current CTC?
• What is your Expected CTC?
• After your selection, will you be interested to relocate to Vizag for the first 3 months, followed by a later move to Hyderabad?

Experience:

• Facebook Advertising: 2 years (Required)
• Google Ads: 2 years (Required)

Ability to Relocate:

• Hyderabad, Telangana: Relocate before starting work (Required)

Application Deadline: 30/12/2023