Job Description

PathFactory is revolutionizing the way that B2B companies interact with their buyers. In much the same way that modern publishing platforms like Netflix can provide a fantastically micro-personalized experience because they are intimately familiar with your past content consumption, like which movies you\xe2\x80\x99ve finished or which shows you stopped watching after just one episode, and they have a ton of content intelligence about every title. That\xe2\x80\x99s what we\xe2\x80\x99re bringing to B2B marketing at PathFactory - hyper-relevant recommendations that encourage your audience to binge-consume your content and create self-directed journeys at scale.

PathFactory helps B2B marketers understand the role of content in the buyer\xe2\x80\x99s journey and discover a new class of data to optimize the path to purchase. PathFactory uses this data and insight to optimize content delivery across every channel, connecting buyers with the most relevant information whenever and wherever they click.

We are looking for someone to join our team as a Solutions Architect. The Solutions Architect uses their expertise in development and technology to drive the adoption and effective use of the PathFactory platform for our customers. Having a strong MarTech background, the Solutions Architect is able to understand problems and build creative, scalable solutions. Having experience with platforms like Eloqua, Marketo or Salesforce will be a huge plus. They will use that knowledge to support our sales team in explaining the value of our platform to our prospects and to support our client success team in operationalizing the platform for our customers to make that value real.

As the next PathFactory Solutions Architect, you will:

• Drive the adoption and effective use of the PathFactory platform for our customers
• Act as the strategic advisor for your assigned clients by developing a deep understanding of client use-cases and by combining your business problem solving and technical skills to help create optimal paths toward resolution
• Supporting sales with discovering the marketing challenges of our prospects and determining the best solutions and use cases of the PathFactory platform for them
• Provide valuable feedback and insight from supporting our customers\xe2\x80\x99 use of the platform to help improve the product itself
• Work with Customer Success Managers to design and develop scalable solutions leveraging the PathFactory platform, to delight our customers
• Translate reports and analytics into stories and actions for our customers

As the next PathFactory Solutions Architect, you need:

• 2+ years experience in the MarTech industry in a marketing ops or consulting role
• You have the aptitude and capacity to learn new skills. You\xe2\x80\x99re not afraid to log in to a new software application and use it or Google new concepts you did not know before. You must be innately curious but know when to ask for help.
• You enjoy business and technical problem solving for clients and think outside of the box
• You have strong communication and organizational skills
• Experience in HTML, Javascript, and APIs is a strong plus
• Experience in the following platforms is highly desirable. If you do not have work experience in all of them, you should have worked with at least a subset of them:

• Marketing Automation Platforms such as Eloqua, Pardot, Marketo, and Hubspot
• CRM applications such as Salesforce or MS-CRM Dynamics
• CSS such as WordPress, AEM, Acquia
• Analytics platforms such as Google Analytics, Adobe Analytics, or Tableau

Location:

PathFactory is a remote-first company and will consider qualified applicants located anywhere India. This role requires working in EST hours.

Why is working for this leadership team a great career experience?

PathFactory CEO, Dev Ganesan, is the former CEO of ItemMaster, a product content management company and PathFactory customer that was acquired by Gladson (now Syndigo) in January 2019. Prior to ItemMaster, he led Fishbowl, Inc., a leading restaurant marketing and analytics company, and Aptara, a digital content and publishing leader. Ganesan has in-depth experience in building and scaling companies in the digital, mobile, content, and data analytics industries. He is the recipient of the Ernst & Young 2017 Entrepreneur-of-the-Year award, Future 50 award in 2014 and 2013, and was recognized as a Washington Tech Titan in 2013.

Why Work at PathFactory?

This is where we get to boast a little about why we\xe2\x80\x99re awesome and why it would be awesome for you to work with us. PathFactory is a fast-growing, innovative marketing technology company with a corporate culture that values individuality and diversity. We work hard and play hard and we do both with passion and respect for one another. Our company promotes a fast-paced, fun, friendly, and highly collaborative work environment. PathFactory\xe2\x80\x99s leadership is transparent, approachable, and committed to the growth of each and every team member. Weekly all-hands meetings, company events, and an Employee of the Quarter Award for the team member who best embodies our values \xe2\x80\x93 these are all cherries on top of the PathFactory cake!

Don\xe2\x80\x99t forget to check out our and reviews to hear from our customers too.

Interested? We\xe2\x80\x99d love to hear from you.

If you believe you have the right stuff, apply below. Attach your resume and a short cover letter telling us why you are the right person for this job! We are marketers, not HR people, so feel free to let a bit of your personality come through.

PathFactory is an equal opportunity employer.

It prohibits discrimination based on age, colour, disability, national origin, race, religion, sex, sexual orientation, and any other legally protected class in accordance with applicable federal, provincial and local laws. PathFactory is committed to creating and maintaining an inclusive and accessible workplace. If you are contacted for an interview and require accommodation during the interviewing process, please let us know.

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