Job Description

Paid Performance Marketing Expert (Google Ads + Meta Ads) Experience: 3+ years Salary: INR 80,000/ month (Based on experience) Expected Notice Period : 2 to 4 Weeks Shift : (GMT+05:30) Asia/Kolkata (IST) Opportunity Type: Remote Placement Type: Direct placement (*Note: This is a requirement for one of Uplers\' clients) What do you need for this opportunity Primary Skills : Team Handling, Campaign Management, Google Ads, Meta Ads, Pixel Integration, Google Analytics, Google Tag Manager, LinkedIn Ads, Programmatic Ads, Tiktok Ads Assessment: Role based AI Screening covering Communication and Technical Skills Our Hiring Partner is Looking for: Paid Performance Marketing Expert (Google Ads + Meta Ads) who is passionate about their work, eager to learn and grow, and who is committed to delivering exceptional results. If you are a team player, with a positive attitude and a desire to make a difference, then we want to hear from you Roles & Responsibilities: End-to-end campaign management on major paid channels like Google Search, Google Display, YouTube and Meta ads Research and execute key aspects of the paid campaign such as audience research, account structure, etc Analyze paid media campaigns to develop, execute, test, and report on paid media strategies with actionable next-step recommendations, maintaining a high standard of operational excellence Execute bidding strategies across clients from various industry verticals, helping to create a roadmap of initiatives to enable defined objectives & KPIs Devise A/B tests to drive continuous optimization, bringing learnings into future campaign activities Measure and analyze results. Regular reports on what is working, and what is not and propose adjustments to strategies and tactics Understand organizational and product goals and map them to specific project deliverables Partner with other digital channels to align overall strategy and message Responsible for managing marketing spend to ensure budgets are spent accordingly without under/over-delivery This Role Requires: Min. 3+ Years of experience in ROI / Performance-driven search engine marketing (SEM), Display, Facebook, and other ad platforms strategies and techniques. Min. 1+ years of experience working in Digital Marketing OR Performance Marketing Agencies Handling minimum budget of USD 100k per month (or similar big budget) for large-scale local/regional clients, preferably across different industries. Technical proficiency skills: GTM, Pixel Integration, Troubleshooting, Attribution which are a elements of Google and Facebook Experience in Market Research & Data Analysis Talent should be open to demonstrating their technical expertise in real-time for 1-2 weeks before signing a longer contract, it will be paid Understanding of App install ads would be preferred Hold expertise to accurately manage monthly allocated media budget Strong abilities to prioritise work and deliver things on time Excellent interpersonal, communication & project management skills. Good to Have Skills: TikTok Ads, LinkedIn Ads, Programmatic Platforms (DSPs) Team Handling Experience. (Min. 2-3 direct reportee) Important Notes: The shortlisted talents have to appear for 15-day paid Trials before getting a final confirmation on a 6-month full-time contract The major client communication will happen on the WhatsApp application The talent shift time will be 7.30 am to 4.30 pm IST OR 9.00 am to 6.00 pm IST How to apply for this opportunity Register or login on our portal & fill out the application Clear the given AI Screening (30 min) and Click on \'Apply\' to get shortlisted Our team of talent matchmakers will matchmake you with the client Crack a quick interview with our client Land your global dream job and get your exciting career started! About our Hiring Partner: We have been operating in the healthcare space for 25 years, which means we have a deep understanding of the industry, nuances, and complex regulations. Our successful track record speaks for itself. We spread awareness. We get you noticed. We communicate your value. Our award-winning marketing and PR strategies will help you achieve your business goals. About Uplers: Our goal is to make hiring reliable, simple, and fast. Our role will be to help all our talents find and apply for relevant Direct placement remote opportunities and progress in their career. We will support any grievances or challenges you may face during the engagement. You will also be assigned to a dedicated Talent Success Coach during the engagement. ( Note: There are many more opportunities apart from this on the portal. Depending on the assessments you clear, you can apply for them as well). So, if you are ready for a new challenge, a great work environment, and an opportunity to take your career to the next level, don\'t hesitate to apply today. We are waiting for you!

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