Ensuring successful planning, execution, optimization for key traffic KPIs via paid, organic & own media channels
Drive campaigns from planning to execution and beyond to meet key performance metrics
Constantly optimize marketing activities to improve return on investment
Allocate budgets and analyze and recommend modifications to ad spends
Collaborate with marketing teams to guide A/B creative tests, incrementality tests, and spend scaling tests on campaigns online and offline to identify what works best
Optimize marketing budgets to maximize Cost per Acquisition (CPA) and efficiently scale new customers
Identifying and testing new channels to continue to meet or exceed established critical metrics
Working closely with the management to share funnel conversion improvement ideas, feedback & present results.
Job Requirement:
Bachelor\xe2\x80\x99s degree in Marketing, Business Development or any relevant field
You have prior experience in a similar role as well as experience building effective multi-channel marketing strategies, including affiliate marketing, PPC, SEO, social media and other digital channels.
Proven work experience in digital advertising, with expertise in Google Ads, Meta Ads, TikTok, and other networks
Have solid expertise in campaign and channel analysis and reporting, including Google Analytics experience.
Possess excellent analytical skills and leverage data, metric, analytics and consumer behaviour trends to drive actionable insights & recommendations.
Highly goal-oriented individual and have excellent communication skills.
Outstanding ability to think creatively, strategically, and identify and resolve problems
Ability to work independently with minimal supervision and has strong attention to detail
Good communication skills (English)
Is a team player and eager to learn and have fun too!
Job Type: Full-time Pay: \xe2\x82\xb9450,000.00 - \xe2\x82\xb9600,000.00 per year Benefits:
Cell phone reimbursement
Health insurance
Internet reimbursement
Paid sick time
Paid time off
Provident Fund
Schedule:
Monday to Friday
Supplemental pay types:
Performance bonus
Experience:
SEO tools: 2 years (Required)
SEO: 2 years (Required)
Google Analytics: 2 years (Required)
Semrush: 1 year (Preferred)
Language:
English (Required)
Work Location: In person
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