Job Description

Description

Position at Motivator

Motivator is looking for a passionate, energetic individual to take complete charge of the Digital business for the given set of clients in south and ensure adoption of Digital as a key marketing/advertising medium for the brand. This person should have a proven track record in deploying strategies to drive business, a deep understanding of various digital marketing channels and the shifting ecosystem and good understanding of Performance business

At GroupM APAC, our people are our strength, which is why fostering a culture of diversity and inclusion is important to us.

Role: Associate Director - Digital/Performance

Overview of Job

Motivator is looking for a passionate, energetic individual to take complete charge of the Digital business for the given set of clients in the south and ensure adoption of Digital as a key marketing/advertising medium for the brand. This person should have a proven track record in deploying strategies to drive business and a deep understanding of various digital marketing channels and the shifting ecosystem and good understanding of Performance business

3 best things about the job: * Working within a proven, fast-growing team servicing some of the biggest brands in the country

• Help some of the largest brands build their digital media presence and drive revenues for the largest media investment agency
• Chance to explore the endless possibilities of the Digital world

Measures of success -

In three months,

• Come to speed with the client\'s business and the role the agency plays
• Worked on digital media plans for some of the finest clients in the country
• Identified key issues on the brand that Digital can solve
• Started owning performance campaign planning and execution

In six months,

• Becomes the single point of contact for all account-related queries, planning and execution
• Pushed innovating concepts to drive campaign solutions

In 12 months,

• Managing client expectations
• Know the system in and out and delights the client with timely and error-free planning and execution
• Evangelise digital performance internally and externally

Responsibilities of the role:

They are expected to own the given set of clients from digital servicing per se. Provide strategic inputs and thought leadership to clients on the current digital landscape, key changes and plan optimization to maximize campaign performance. Will be responsible for managing the clients and delivering day to day requirements.

• Understanding of current digital ecosystem and key trends
• Strong project management and client servicing experience and passion is a must!
• Define campaign KPIs
• Continuous plan optimization to deliver maximum ROI
• Review campaign performance and reporting to clients

What you will need:

• Minimum 6+ years in the planning, digital strategy and client servicing.
• Experience and understanding of Performance marketing
• Experience in handling large size digital clients across categories

About Motivator

Born in India. Global in outlook. Agile and Entrepreneurial in mindset

Motivator is a media agency that works with Global and Indian corporates besides new tech enabled start ups. Headquartered in Delhi, Motivator is one of the fastest growing agencies within GroupM. With over 60 diverse clients, the company also has offices in Mumbai, Bangalore, Thrissur and Chennai. Read more about Motivator

About India:

2020 brought opportunities for brands to innovate because of which we saw an evolving media stack. The growth of digital is set to soar high because of changing consumer habits. With approximately 500 million smartphone users, low-priced data plans, 45 to 50 million e-commerce shoppers, approximately 60 OTT offerings and a young population, India is a mobile-first internet market. It is also one of the top 10 ad spend markets in the world and is set to climb the ranks. Global big tech corporations have made considerable investments in top e-commerce/retail ventures and Indian start-ups, blurring the lines between social media, e-commerce and mobile payments, resulting in disruption on an unimaginable scale.

At GroupM India, there\'s never a dull moment between juggling client requests, managing vendor partners and having fun with your team. We believe in tackling challenges head-on and getting things done.

GroupM is an equal opportunity employer. We view everyone as an individual and we understand that inclusion is more than just diversity - it\'s about belonging. We celebrate the fact that everyone is unique and that\'s what makes us so good at what we do. We pride ourselves on being a company that embraces difference and truly represents the global clients we work with.

Motivator