Job Description

Vacancy details

General information

Organisation An agricultural cooperative and an international seed group owned by French farmers, Limagrain is driven by its purpose: cooperating for the progress of agriculture everywhere, for everyone. Focused on the genetic progress of plants, Limagrain breeds, produces and distributes field seeds, vegetable seeds and agri-food products
HM.CLAUSE, Business Unit of Group Limagrain, is an innovative global leader in the development, production, and commercialization of vegetable seeds. HM.CLAUSE belongs to the top 5 vegetable seed entities in the world. With over 2,000 varieties in more than 20 vegetable crops, HM.CLAUSE provides innovative solutions to growers worldwide. HM. CLAUSE is a company committed to diversity and inclusion.

Reference 2023-8848

Location

New delhi

Company

HM CLAUSE

Position description

Function

SALES & MARKETING - MARKETING

Employment Type

Regular Full Time

Main Goal

PURPOSE OF THE POSITION:
The Marketing Communication Manager-India is responsible for planning and executing promotional communication plans, in line with the company\'s strategic priorities and the local needs of different target audiences. This role may not involve direct team leadership, but it requires effective collaboration with various stakeholders and colleagues.
POSITION DESCRIPTION SUMMARY:
As a Marketing Communication Manager-India, you will work in coordination and cooperation with the Marketing & Communication Manager, Regional Marketing Communication Manager, and key stakeholders focusing on external communication. Your responsibilities will include planning, executing, and monitoring promotional activities, ensuring they align with the company\'s strategic priorities and the local needs of diverse target audiences. Moreover, you will be responsible for developing and tracking key performance indicators, monitoring the effectiveness of communication strategies, and seeking continuous improvements to ensure that objectives are met, and goals exceeded.

Job description

Leadership and Team:
\xe2\x96\xaa Manage a team of communication representatives, providing guidance and support to ensure the effectiveness of communication actions.
\xe2\x96\xaa Set clear goals and objectives for the team, monitoring progress, and providing continuous feedback.
\xe2\x96\xaa Promote skill development and knowledge transfer to the team through tools, methodologies, and training.
Communication Strategy and Planning:
\xe2\x96\xaa Participate in the Promotional Strategic Committee, defining strategies to promote products and brands to targeted audiences, together with the sales and marketing areas.
\xe2\x96\xaa Prioritize communication projects and integrate internal and corporate communication actions decided by specific management.
\xe2\x96\xaa Collaborate in defining and implementing strategies that promote the operational excellence of marketing actions, supporting commercial and development teams in their initiatives.
\xe2\x96\xaa Build, in collaboration with stakeholders, a strategy oriented to customer excellence, to enable a customer happy journey, better serve our customers\' needs and improve satisfaction and loyalty to HM.Clause.
\xe2\x96\xaa Elaborate Communications Strategy & Plan (tactics and channels), Marcom campaign, Messaging and KPIs.
Communication Execution and Monitoring:
\xe2\x96\xaa Facilitate effective communications in the country, aligned with the guidelines of the Product Development Managers, Sales, and Regional Marcom Manager.
\xe2\x96\xaa Collaborate in the preparation of the annual communication plan and budget, ensuring approval and validation by management.
\xe2\x96\xaa Implement and monitor the annual local communication plan, following management guidelines and supervision.

Ensure the quality of communication publications, services, and deadlines, ensuring adherence to brand guidelines and target audience expectations.
\xe2\x96\xaa Assist in defining and validating each annual local communication action plan aligned with the annual strategy.
\xe2\x96\xaa Control the implementation of the communication plan, ensuring the quality of publications, services, and deadlines.
\xe2\x96\xaa Monitor the performance of communication actions and regularly communicate results to management and involved teams, identifying optimization opportunities and continuous improvement.

Profile

Proficient in MS Office, highly familiar with design software (e.g., Photoshop, InDesign etc.) and content management system.
\xe2\x96\xaa Strong written and oral communications abilities; a very good graphic sense.
\xe2\x96\xaa Professional printing/publishing skills are essential.
\xe2\x96\xaa Good knowledge of the Communications methods and codes.
\xe2\x96\xaa Desirable experience in production of photos and videos.
\xe2\x96\xaa Experience in digital marketing and customer journey.
\xe2\x96\xaa Experience in developing presentations and messaging.
\xe2\x96\xaa Excellent research and proofreading skills to ensure all materials are high quality and accurate.

Position localization

Job location

Asia, India

Location

Medchal, Hyderabad

Candidate criteria

Minimum level of education required

Bachelor\'s degree

Minimum level of experience required

5 years or more

Limagrain