Job Description

- Intimate understanding of traditional and emerging marketing channels- Excellent communication skills- Ability to think creatively and innovatively- Budget-management skills and proficiency- Professional judgment and discretion that comes from years of experience in the field- Analytical skills to forecast and identify trends and challenges- Familiarity with the latest trends, technologies and methodologies in graphic design, web design, production, etc.Marketing Manager Roles & Responsibilities :- Oversee all marketing campaigns for their company or department- Implement strategy- Promote a business, product, or service- Ensure the company is communicating the right messaging to attract prospective customers and retain existing ones- Represent the marketing team to cross-functional groups including product management, sales, or customer support- Updating senior leadership on the progress of marketing activities and reporting on the results of campaignsDay-to-Day Duties :- Manage and coordinate marketing and creative staff- Lead market research efforts to uncover the viability of current and existing products/services- Collaborate with media organizations and advertising agencies- Brainstorm ideas for new campaigns- Coordinate with the sales team and other departments to produce effective strategies- Monitor current campaigns, ensuring their staff meets deadlines and complete necessary tasks- Analyze data to evaluate the success of their marketing efforts and come up with new ideas to improve brand marketing and exposure (ref:updazz.com)

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