Manager Marketing Communications

Year    Gurgaon, Gurugram, Haryana, India

Job Description





Job Overview


To drive the brand strategy and mainline marketing agenda for Vistara

Key Responsibilities


  • Drive the agency to work towards brand positioning of Vistara
  • Responsible for ensuring Brand Track scores
  • One-point contact for the digital/mainline media agency
  • Manage media and media agencies- offline and OOH
  • Plan and implement brand campaign
  • Contribute scalable ideas for innovative campaigns for brand Vistara
  • Coordinate and work with multiple internal teams for new destination launches, sale, sector launches,
  • Work with international teams- GSAs and media agencies on media planning
  • Responsible for creating and implementing budget, provisions & partner payments


Skills & Attributes


  • Deep understanding of brand positioning & archetype
  • Creative and tonality sense
  • Keep up with high velocity of change in brand and media space.
  • Ability to crack media deals
  • Understanding new age media
  • Understanding of customer research
  • Ability to manage agencies and ensure timelines are met
  • Team Management
  • Team Player


Work Experience


  • Minimum 8- 10 years of work experience in brand marketing & Communication


Qualification


  • Postgraduate from a recognized university



Location


  • Gurgaon


Note


All Vistara employees are required to be fully vaccinated against COVID-19

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Job Detail

  • Job Id
    JD2980764
  • Industry
    Not mentioned
  • Total Positions
    1
  • Job Type:
    Full Time
  • Salary:
    Not mentioned
  • Employment Status
    Permanent
  • Job Location
    Gurgaon, Gurugram, Haryana, India
  • Education
    Not mentioned
  • Experience
    Year