Role: Business Development Manager(Healthcare)Type: Full Time Payroll: On RollRoles and Responsibilities : - The candidate will be responsible for all sales and marketing functions (b2b; b2c and b2b2c) of the business unit in the assigned territory- Organize hyperlocal marketing activities in the assigned territory- Plan and implement promotional campaigns and analyse the impact of each campaign in order to improve the return on investment- Create, nurture and build close associations with authorities/officials in the communities including those with whom the business unit already has a tie-up- Create, nurture and strengthen the cooperation with institutions (sports arenas, sports federations, corporates and educational institutions)- Establish referral systems with GPs and surgeons in the local as well as other geographical areas and increase patient footfalls.- Identify potential new business opportunities- Support the Digital Marketing and Lead Generation team in generating and qualifying quality leads- Providing support in developing proposals, presentations and other marketing collaterals- Provide support for developing channel partners in the assigned territories- Provide input for website content as and when requested- Participate in industry conferences and seminars to grow the professional network- Provide support in maintaining an all time active Sales Funnel while also systematically analyzing win & loss deals, expectations, customer satisfaction, customer loyalty, market, competition and trends- Consolidate information about market trends, competitors sales practices and potential projects- Develop communications that support the Leadership interactions with clients and prospects, including general and targeted communications, concept notes, proposals, presentations and reports, from drafts through to final line-editing and formatting of finalized material- Maintain an up-to-date knowledge of company strategic objectives, product offerings, platform/system enhancements, and any industry, legislative, or regulatory changes that may impact the company portfolio of products and services- Work closely with external agencies, if required, and assisting with new product launches- Maintain effective internal communications to ensure that all relevant company functions are kept informed of marketing objectives- Remain the SPOC for all client interactions including any queries and grievances. Cooperate with the Clinic Administrator to resolve issues. Maintain good corporate relations and handle any escalations- Analyzing potential strategic partner relationships for company marketing. (ref:updazz.com)
updazz .com
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