Job Information:

Work Experience: 7-10 Years
Industry: IT Services
Job Type: FULL TIME
Location: Noida

Overview:

We are seeking an experienced Lead Market Researcher to spearhead our account-based research efforts at SourceFuse. The goal is to bolster our account-based sales function. The ideal candidate will have a deep understanding of the IT services landscape and a proven track record in account-focused research. Your insights will guide our sales strategies, enabling us to target and tailor our offerings more effectively and cultivate deeper client relationships.

Key Responsibilities:

Team Building & Leadership: Assemble, train, and lead a high-performance market research team dedicated to account-based research. Research Strategy Development: Design a comprehensive research plan to delve into target accounts, understanding their needs, challenges, and potential areas of opportunity for SourceFuse services. Data Collection & Analysis: Oversee the gathering of quantitative and qualitative data from various sources, ensuring its accuracy and relevance. Account Profiling: Construct detailed profiles of target clients, highlighting their IT infrastructure, potential pain points, and areas where SourceFuse can offer unique solutions. Sales Strategy Collaboration: Work closely with the sales team at SourceFuse to convert research insights into actionable sales strategies and pitches. Tools & Technology: Identify, recommend, and implement the best research tools and technologies to enhance efficiency and accuracy. Reporting: Present regular updates and reports to senior management at SourceFuse, detailing research findings and recommendations. Industry Trends: Stay updated with the latest in the IT services industry, ensuring our research methodologies remain current and competitive. Stakeholder Collaboration: Coordinate with marketing, sales, and other relevant departments at SourceFuse to ensure alignment in strategy and messaging.

Qualifications:

• Bachelor\xe2\x80\x99s degree in Marketing, Business, IT, or a related field. Master\xe2\x80\x99s degree preferred
• 7-10 years of experience in market research, with a focus on account-based research
• Proven experience in leading and mentoring a team
• Strong analytical and data interpretation skills
• Proficiency in research tools and software
• Exceptional communication skills, both written and verbal
• Knowledge of the global IT services market and key industry players

Interview Process

• Technical Interview Round 1
• Technical Interview Round 2