Group Product Manager Personal Care
Job Description
job details
Job Title : Group Product Manager Personal Care: with an Indian multinational conglomerate company headquartered in Kolkata.The company's products are sold across 60+ nations and are available in 4.5 million retail outlets across India. It has products in Personal Care, Health care and Ayurvedic.Location : Kolkatansures that the brand identity is leveraged by aligning the brand strategy with the brand identity. ...
- Takes overall responsibility for Product Conceptualisation, positioning & New product development in co-ordination with R&D.
- Monitors Brand health, product performance segment wise and aligns actions to Marketing strategy.
- Co-ordinates with Market research agencies to get feedback on existing products and on their availability & brand equity.
- Co-ordinates with media agencies for effective media planning & evaluation to ensure optimal ROI on all media investments.
- Gathers relevant data continuously on pricing patterns to aid pricing decisions of all brands.
- Regularly collects and analyses competitor information through market intelligence and other sources.
- Scans the business environment on a continuous basis to identify, analyse and capture market trends and demands and provides developmental feedback for capability building targeted at catering to the market's present and future requirement.
- Develops market entry strategy for previously untapped geographies based on market intelligence.
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Job Detail
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Job IdJD2974490
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IndustryNot mentioned
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Total Positions1
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Job Type:Full Time
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Salary:Not mentioned
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Employment StatusPermanent
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Job LocationKolkata, West Bengal, India
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EducationNot mentioned
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ExperienceYear