Job Description

Company Overview

PROHED is a leading marketing services company that specializes in digital media and market intelligence. Our team is comprised of young expert minds who are dedicated to delivering intelligent solutions and optimum results for our clients. We pride ourselves on our innovation, excellence, progress, and commitment to customer satisfaction.

Job Overview

We are seeking a skilled and experienced Performance Marketing Manager to join our team at PROHED. As the Performance Marketing Manager, you will be responsible for developing and implementing effective digital marketing strategies that drive traffic, engagement, and conversions. This is a mid-level position with a requirement of 4 to 6 years of experience. The job location is Gurgaon, Haryana, India, and the employment type is full-time.

Qualifications and Skills

• Proven experience as a Performance Marketing Manager or similar role
• In-depth knowledge of media planning and digital marketing strategies
• Proficient in managing and optimizing paid media campaigns on platforms such as Google Ads and Facebook Ads
• Strong analytical skills with the ability to interpret data and make data-driven decisions
• Excellent communication and presentation skills
• Ability to work in a fast-paced environment and meet tight deadlines
• Detail-oriented and highly organized
• Bachelor\'s degree in marketing, advertising, or a related field

• Develop and execute performance marketing strategies to drive traffic and conversions across various digital platforms
• Plan, implement, and optimize paid media advertising campaigns on social media platforms, including Google Ads and Facebook Ads
• Create and manage media plans, budgets, and timelines to ensure effective campaign execution
• Conduct market research and analysis to identify trends, insights, and opportunities for performance optimization
• Track and analyze campaign performance metrics, making data-driven decisions to improve results and ROI
• Collaborate with cross-functional teams, including creative, content, and development, to align marketing efforts and ensure seamless execution
• Provide regular reports and updates on campaign performance to stakeholders
• Stay up-to-date with industry trends and emerging digital marketing technologies, techniques, and platforms

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