Job Description

:
• Driving Client Relationships: Engaging with clients to understand their business requirements and translating that into appropriate digital initiatives.

• Performance Marketing and Media-Planning: Running campaigns across Facebook, LinkedIn, and coordinating on overall media plan; Daily analysis of the campaigns to ensure high ROI for our clients.

• Minimum 4 years of digital marketing experience, with a significant part of that being handson experience with campaigns on search, display, social media, and email. A strong grasp of the nuances of each channel.

• "Best Practices" knowledge of Search Engine Marketing tactics and guidelines preferred.

• Must have experience with Cost Per Click advertising.

• Should be master of basic search ads and more advanced techniques like search-based retargeting, ad extensions, etc.

• Ability to select keywords, write compelling ad copy, and optimize campaigns to meet established ROI goals and conversion metrics.

• Managing PPC accounts for several brands across multiple search engines

• Setting up and optimizing accounts from campaigns, keyword research, writing ad copy to bid management etc.

• Prepare Ad Content and Creatives

• Leverage analytics tools to optimize the performance of marketing campaigns.

• Create Campaign Strategy

• Provide recommendations and execute strategies for keyword opportunities, campaign structuring, targeting, display network, and other facets of paid search in accordance with client goals.

• Monitor budget and adjust bids to gain better ROI

• Specialist in Google AdWords, Facebook Ads.

• Plan and execute digital marketing campaigns

• Monitor and analyse effectiveness of campaigns

• Lead, supervise and motivate the team of digital marketing.

Requirements:
• 4+ years of digital marketing (Paid ads) experience

• Exceptional written and spoken communication.

• Ability to manage multiple projects at the same time

• Keep abreast of PPC and SEM trends.

• Strong knowledge of Google Analytics preferred.

• Excellent analytical & problem-solving skills.

• High proficiency in Excel

• Strong Knowledge of Google Analytics

• Candidates with experience in handling real estate/e-commerce industries will be an added advantage.

• Should have handled budgets of minimum 10 Lakhs per month

• Candidates with hands-on experience with Facebook Ads / FB Marketing / Messenger Marketing / Instagram Ads/ Google Ads with content & copy skills.

• Team handling experience
 

Skills Required