Job Description

Role Responsibilities

• Drive the digital capability roadmap for CPBB India by liaising closely with relevant business and support functions and closely tracking the competitive and regulatory environment.
• Key focus areas will be across front end changes (i.e. client facing capability rollouts), backend digitization to drive cost efficiencies and capabilities to enable our front-line teams. Client facing changes will be a combination of sales related capabilities as well as engagement and servicing.
• Another key focus area will be driving the digital NPS.

Strategy

• Digital Sales : Drive digital sales, portfolio management and analytics across CPBB products especially credit card, personal loan and mortgages.

Business

Key Performance Indicators

• Drive key KPIs for sales across CPBB products, understanding of sales funnel and channel optimisation, insights and bring in continuous improvement ideas.
• Conceptualise, manage and drive communication campaign strategy though CRM/ Push channel i.e. Email, SMS, Push notifications etc and on digital captive assets
• Digital Product lead growth - Analysis on data trends through creation of Dashboards/ Reports and competition insights/ trends.
• Automation of existing sales process and building digital capabilities to drive digital sales
• Launching Digital STP journeys across CPBB products
• End to end drive key projects for Digital sales use cases \xe2\x80\x93 RTIM, Adobe etc
• Campaign Execution and Tracking - E2E: base preparation, base upload on ACM / distribution to RMs, weekly and monthly tracking, fulfilment
• DSM Enablers - Journey simplification, RTIM / AT / SEO optimization and New asset on SC Mobile and Web
• Data & BI - 300+ monthly MI to be executed, Support Regulatory and Audit activities and Support a/c closure and fulfilment

Processes

• Will be responsible for driving sales,portfolio management and analytics to grow bsuiness to implement digital capabilities and key projects to drive digital sales in line with the Bank\xe2\x80\x99s project management framework.

Risk Management

• Ensure compliance with the Bank\xe2\x80\x99s IT security, Client authentication and privacy controls.

Governance

• Will be responsible to ensure compliance with the Group Digital GPS for sales related capabilities, new launched and vendor management

Regulatory & Business Conduct

• Display exemplary conduct and live by the Group\xe2\x80\x99s Values and Code of Conduct.
• Take personal responsibility for embedding the highest standards of ethics, including regulatory and business conduct, across Standard Chartered Bank. This includes understanding and ensuring compliance with, in letter and spirit, all applicable laws, regulations, guidelines and the Group Code of Conduct.
• Lead the [country / business unit / function/[team] to achieve the outcomes set out in the Bank\xe2\x80\x99s Conduct Principles: [Fair Outcomes for Clients; Effective Financial Markets; Financial Crime Compliance; The Right Environment.]
• Effectively and collaboratively identify, escalate, mitigate and resolve risk, conduct and compliance matters.

Key stakeholders

• Country Product and segments
• Country OPS and CE teams
• Country RTOB teams
• Country sales teams
• Country Compliance
• Country and Group project management team
• Country Brand and marketing
• Country and group technology teams

QUALIFICATIONS

TRAINING, LICENSES, MEMBERSHIPS AND CERTIFICATIONS

• 3+ years\xe2\x80\x99 work experience in digital sales with marketing knowledge and understanding of paid marketing, SEO, SEM, display channels etc
• Analytical skills
• Creativity and automation
• BFSI exposure especially in asset products i.e. credit card, personal loan and Mortgages
• Strategic thinker.

Our Ideal Candidate

• Data Analytics
• Stakeholder Management
• Consumer Marketing

About Standard Chartered

We\'re an international bank, nimble enough to act, big enough for impact. For more than 160 years, we\'ve worked to make a positive difference for our clients, communities, and each other. We question the status quo, love a challenge and enjoy finding new opportunities to grow and do better than before. If you\'re looking for a career with purpose and you want to work for a bank making a difference, we want to hear from you. You can count on us to celebrate your unique talents. And we can\'t wait to see the talents you can bring us.
Our purpose, to drive commerce and prosperity through our unique diversity, together with our brand promise, to be here for good are achieved by how we each live our valued behaviours. When you work with us, you\'ll see how we value difference and advocate inclusion. Together we:

\xc2\xb7 Do the right thing and are assertive, challenge one another, and live with integrity, while putting the client at the heart of what we do

\xc2\xb7 Never settle, continuously striving to improve and innovate, keeping things simple and learning from doing well, and not so well

\xc2\xb7 Be better together, we can be ourselves, be inclusive, see more good in others, and work collectively to build for the long term

In line with our Fair Pay Charter, we offer a competitive salary and benefits to support your mental, physical, financial and social wellbeing.

\xc2\xb7 Core bank funding for retirement savings, medical and life insurance, with flexible and voluntary benefits available in some locations

\xc2\xb7 Time-off including annual, parental/maternity (20 weeks), sabbatical (12 weeks maximum) and volunteering leave (3 days), along with minimum global standards for annual and public holiday, which is combined to 30 days minimum

\xc2\xb7 Flexible working options based around home and office locations, with flexible working patterns

\xc2\xb7 Proactive wellbeing support through Unmind, a market-leading digital wellbeing platform, development courses for resilience and other human skills, global Employee Assistance Programme, sick leave, mental health first-aiders and all sorts of self-help toolkits

\xc2\xb7 A continuous learning culture to support your growth, with opportunities to reskill and upskill and access to physical, virtual and digital learning

\xc2\xb7 Being part of an inclusive and values driven organisation, one that embraces and celebrates our unique diversity, across our teams, business functions and geographies - everyone feels respected and can realise their full potential.

Recruitment assessments - some of our roles use assessments to help us understand how suitable you are for the role you\'ve applied to. If you are invited to take an assessment, this is great news. It means your application has progressed to an important stage of our recruitment process.

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