Job Description

About Us Heads Up For Tails is a one-stop pet products brand with its paw-prints across India. We design, manufacture, and customize stylish, high quality and utility driven pet products to improve the quality of your pet\'s life and make pet ownership delightful. We were founded with the sole aim of making the lives of all pet companions better and on the strong belief that pets are family. By offering products and services that make pets more comfortable, healthier, and happier, we hope to strengthen the bond between pet and parent. With a firm belief in safety, innovation, and empathy, we create and curate a range of relevant pet products and services. We are constantly adding to our inventory of products and services to provide parents with a holistic pet care experience and hope to become rock solid partners in each family\xc3\xa2\xe2\x82\xac\xe2\x84\xa2s pet parenting journey. We have been awarded the \xc3\xa2\xe2\x82\xac\xcb\x9cBrand of the Year\xc3\xa2\xe2\x82\xac\xe2\x84\xa2 Award three times (2017, 2019 and 2021), most recently awarded at Homburg Palace, Vienna. Position Summary A Retail Marketing Assistant Manager is responsible for monitoring the sales performance of the store and strategizing efficient techniques to sell goods and services to the customers. Retail marketing managers lead the retail marketing team in developing promotional campaigns to enhance the products\' brand images to the market and reach the target audience. They also handle the budget and resource allocation for the project plans and ensure that the outputs meet the quality standards and deadlines. Responsibilities

• Developing marketing plans that set goals for increasing revenue, footfalls, market share, and brand awareness for your city
• Conducting market research to identify potential opportunities for growth in existing markets or new markets
• Designing marketing campaigns that create brand awareness, generate leads, and promote sales Planning and executing all BTL activities - Events (roadshows, exhibitions, conferences, seminars), promotions (pamphlets, handbills, brochures) and brand/service placement.
• Meeting with store managers to discuss performance metrics and identify problem areas To understand the problem areas and make plans to grow
• Responsible for setting up a strong network of vendors / Agencies for various promotional activities planned for the respective regions.
• Marketing Campaigns -Complete ownership of the marketing campaign from strategy, scouting and development to Pre-Launch, Event, Post Event elements
• Strategy - To understand data and trends of the city and make marketing plan accordingly

Minimum Qualifications, Skills and Competencies

• Any Graduate
• Ability to surpass and constantly meet revenue targets
• Energetic, versatile and a creative problem-solver
• Talented, Flexible individual with ability to multitask, to exercise initiative, and work effectively under pressure, paying strong attention to detail

What Heads Up For Tails Can Offer You: Heads Up For Tails is the single largest organized leader in the growing pet care industry in India, a market thats estimated to reach INR 5475 crores by 2025. With an omni-channel network of manufacturing, retail, e-commerce and distribution, Heads Up For Tails can offer you a dynamic and ambitious work environment where you can leverage your experiences and skills to solve exciting, complex problems. We offer you a culture that thrives on ownership and initiative, where people who are excited about taking the path less travelled will thrive and succeed.