Job Description

Danaher is a global science & technology innovator committed to helping our customers solve complex challenges and improve quality of life worldwide. Our world class brands are leaders in some of the most demanding and attractive industries, includin

Danaher is a global science & technology innovator committed to helping our customers solve complex challenges and improve quality of life worldwide. Our world class brands are leaders in some of the most demanding and attractive industries, including life sciences, medical diagnostics, environmental and applied solutions. Our globally diverse team of 71,000 associates is united by a common culture and operating system, the Danaher Business System, which serves as our competitive advantage. We generated $19.9B in revenue last year. We are ranked #162 on the Fortune 500 and our stock has outperformed the S&P 500 by more than 5,200% over 25 years. Videojet Technologies (a Danaher company) is the leading provider of product and case coding solutions to a wide range of industries including food, beverage, pharmaceutical, personal care, electronics, chemical, and aerospace. Our Uptime Peace of Mind brand promise means Videojet listens to our customers' needs and provides the right equipment, supplies and software combined for reliable performance. As the global coding and marking leader, Videojet has more than 275,000 units installed worldwide, coding on 20 billion products a year. Videojet's full printer and supplies portfolio includes continuous ink jet, laser, thermal transfer, drop-on-demand ink jet and thermal inkjet printers and print and apply labelers. We are currently seeking an Assistant Manager - Digital Marketing . Primary Responsibilities: Manage website content to ensure a first-class customer experience, while supporting Videojet's strategies and business priorities Manage SEO (Search Engine Optimization) to increase organic search visibility and ranking. Manage the development, implementation, monitoring, tracking, and optimizing of PPC (Pay-Per-Click) campaigns such as Google AdWords. This includes identifying and tracking industry keywords and their popularity Build and maintain AdWords landing pages, building content and structure that drives CTR and leads Drive impactful incremental revenue growth by generating high quality sales ready leads from new customers. Work closely with the sales teams to identify market requirements and trends to continuously tailor content to the specific needs of our customers. Knowledge, Skills and Abilities: At least 4 plus years' experience in Digital marketing (preferably B2B) organization or an agency. Any bachelor's degree. Thorough knowledge of Search Engine Advertising/Search Engine Marketing including campaign creation and optimization and pay-per-click. Thorough knowledge of Search Engine Optimization including on-page optimization and link building techniques. Experiences in AdWords, Analytics, Google Search Console essential. Videojet Technologies Inc is an equal opportunity employer. We evaluate qualified applicants without regard to race, color, national origin, religion, gender, age, marital status, disability, veteran status, sexual orientation, gender identity, or any other characteristic protected by law. When you join us, you'll also be joining Danaher's global organization, where 80,000 people wake up every day determined to help our customers win. As an associate, you'll try new things, work hard, and advance your skills with guidance from dedicated leaders, all with the support of powerful tools and the stability of a tested organization. At Danaher, we value diversity and the existence of similarities and differences, both visible and not, found in our workforce, workplace and throughout the markets we serve. Our associates, customers and shareholders contribute unique and different perspectives as a result of these diverse attributes. If you've ever wondered what's within you, there's no better time to find out.