Job Description

About PayU PayU, a leading payment and Fintech company in 50+ high-growth markets throughout Asia, Central and Eastern Europe, Latin America, the Middle East and Africa, part ofProsusgroup, one of the largest technology investors in the world is redefining the way people buy and sell online for our + merchants and millions of consumers. As a leading online payment service provider, we deploy more than 400 payment methods and PCI-certified platforms to process approximately 6 million payments every single day. Role: Assistant Manager - Growth Marketing KPI - New user acquisition, Retention, Cross-sell Location: Bangalore/Gurgaon/Mumbai About the team: PayU Finance is the credit and lending arm of the PayU brand (a wholly-owned subsidiary of the Prosus group. Previously Naspers group) headquartered in Amsterdam, Netherlands. PayU Finance India has disbursed about 20 billion loans to date by volume and has disbursed more than $280 million in consumer credit. PayU Finance provides consumers with easy access to affordable short-term loans up to INR 5 lacs that can be availed in the form of personal loans, point of sale EMI, and express loans. PayU Finance operates under two brands - LazyPay and PaySense with a focus on Buy now Pay later and personal loan products. Excited yet Continue reading to find out more about the role: About the Role: Assistant Manager - Growth Marketing Responsibilities: 1.Plan, and execute all marketing activities: GTM, creative strategy, digital marketing, cross-sell, conversion funnel optimization, etc. 2.Design campaigns, communications basis customer insights from market research, customer hearing and transactional profile. 3. Research for new growth avenues .Develop creative, out of the box solutions to break through clutter and drive rapid growth. . Establish and manage key marketing partnerships to reach customers at scale. 4.Display financial acumen in managing spends, CAC and ROI. Requirements : .2-3 years of experience in marketing and growth. .Strong judgment, intuition, a customer empathy to identify winning marketing ideas. .Understanding of the India media and digital market (ie, media cost dynamics, landscape, media usage trends, etc.). .Highly innovative, out of the box thinking. .Experience with Growth Marketing at a B2C fintech product start-up (BNPL, Cards, Loans) preferred. What we offer : .A positive, get-things-done workplace. .A dynamic, constantly evolving space (change is par for the course - important you are comfortable with this) .An inclusive environment that ensures we listen to a diverse range of voices when making decisions. .Ability to learn cutting edge concepts and innovation in an agile start-up environment with a global scale. About us: At PayU, we are a global fintech investor and our vision is to build a world without financial borders where everyone can prosper. We give people in high-growth markets the financial services and products they need to thrive. Our expertise in 18 high-growth markets enables us to extend the reach of financial services. This drives everything we do, from investing in technology entrepreneurs, to offering credit to underserved individuals, to helping merchants buy, sell and operate online. Being part ofProsus, one of the largest technology investors in the world, gives us the presence and expertise to make a real impact. Find out more Our CommitmentToBuilding A DiverseAndInclusive Workforce As a global and multi-cultural organization with varied ethnicities thriving across locations, we realize that our responsibility towards fulfilling the D&I commitment is huge. Therefore, we continuously strive to create a diverse, inclusive and safe environment, for all of our people, communities and customers. Our leaders are committed to create an inclusive work culture which enables transparency, flexibility and unbiased attention to each and everyPayUneerso they can succeed, irrespective of gender, color or personal faith. An environment where every person feels they belong, that they are listened to, and where they are empowered to speak up. At PayU we have zero tolerance towards any form of prejudice whether a specific race, ethnicity, or of persons with disabilities or the LGBTQ communities.

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