Required Skills - the candidate must have :- Proven experience as a PPC executive in any company.- Experience in data analysis and reporting.- Working knowledge of analytics tools (Google Analytics, Google tag manager, Google merchant centre, etc.)- Proficient in MS Office (particularly Excel)- Excellent communication skills- Good understanding of keyword match types.- Must know how to target the right audience on GDN sites and networks.- Excellent writing skills for ad copy writing.- Good knowledge of product/ shopping campaign setup and management.- Hands on conversion tracking setup using Google tag manager and mos used CMS websites.- Google understanding of landing page designs.Note: Candidate with digital agency background will be preferred. (ref:updazz.com)
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