Job Description

Preferably looking at Immediate joiners & candidate from Western Suburbs, Mumbai.Responsibilities (indicative list):- Overseeing a company\'s interactions with the public by implementing social media platforms\' content strategies- Designing and implementing social media strategy to align with business goals- Execute brand campaigns, oversee community growth, and manage employer branding initiatives- Build and execute social media strategy through competitive research, platform determination, benchmarking, messaging and audience identification - Coordinate influencer activities to enhance brand visibility and engagement- Generate, edit, publish and share daily content (original text, images, video or HTML) that builds meaningful connections and encourages community members to take action- Set up and optimize company pages within each platform to increase the visibility of company\'s social content- Create editorial calendars and syndication schedules- Identify and implement new tools that foster growth and enhance marketing efficiency- Continuously improve by capturing and analyzing the appropriate social data/metrics, insights and best practices, and then acting on the information- Collaborate with other departments to manage reputation, identify key players and coordinate actions- Develops recommendations on how to respond to complex and sensitive social media inquiries and issues and reviews them with Communications management- Source and manage vendors to ensure cost-effective yet impactful results in marketing initiativesRequired Skills:- Proven working experience in social media marketing or as a Digital Media Specialist- Excellent consulting, writing, editing (photo/video/text), presentation and communication skills- Demonstrable social networking experience and social analytics tools knowledge- Adequate knowledge of web design, web development, CRO and SEO- Knowledge of online marketing and good understanding of major marketing channels- Positive attitude, detail and customer oriented with good multitasking and organisational ability (ref:updazz.com)

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