Team Member Events & Fulfilment Life Insurance
Job Description
- To influence media and build brand\'s share of voice
- To build and maintain excellent connect across English, language, and digital media
- To identify industry trends and pitch stories to drive thought leadership
- To craft PR positioning for the brand and guide spokespersons\' interaction with media
- To design PR strategies for positively leveraging notable developments within organization
- To collect insights on media movements, market intelligence regarding important regulatory or industry developments
- To undertake effective stakeholder management and collaboration
- To update social assets and website with media coverage
Specific Authorities(Financial & Non Financial)
Non-functional authority :
- Authorized to create and circulate press releases and other announcements
- Authorized to interact with media and influencers on behalf of the brand
- Authorized to track all news relating to the brand
- Authorized to manage agency on key deliverables
Key Performance Indicators :
- Improve brand\'s PR Rank to #5 and Share of Voice to 15% -
- Drive brand awareness and consideration, as defined annually
Job Requirements
- Qualifications MA/MBA/BMM Graduate
- Experience : 2-3 years (journalism or previous PR experience, preferably in BFSI sector)
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Agency Channel Max Life Insurance
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Job Detail
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Job IdJD3231509
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IndustryNot mentioned
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Total Positions1
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Job Type:Full Time
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Salary:Not mentioned
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Employment StatusPermanent
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Job LocationMumbai, Maharashtra, India
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EducationNot mentioned
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ExperienceYear