Job Description

Job Tittle - Specialist, Learning & Performance “Talent and Development Marketing and Communications Specialist” Bring your ideas. Make history. BNY Mellon offers an exciting array of future-forward careers at the intersection of business, finance, and technology. Being one of the world's top asset management and banking firms that manages $41 trillion in assets, has 94% of the world's top banks as customers, and one of the first to use computing technology and access the largest data set available globally, we have the insights, solutions, technology, and the talent to shape the future of finance. Founded in 1784 by Alexander Hamilton, not only have we been an engine behind the evolution of the financial industry, but we have also evolved at every step. Today we're more than 50k+ employees across 35 countries. Our ability to achieve more, innovate more, and positively impact more lives is dependent on our ability to work and grow together. Together, we are more! The Team BNY Mellon’s Global Talent and Development team supports the organization with timely and appropriate talent and development offerings and opportunities aligned with business goals and the strategic direction of the organization. This role reports into our Learning and Development area; however, the role will service the needs for all Global Talent and Development. As a Global Talent and Development team member, you can expect to work with a team of individuals who enjoy working together, through their shared passion for excellence. The Role As a Talent and Development Marketing and Communication Specialist, you will plan and execute marketing and communication activities to raise awareness and promote available talent solutions across the organization . You will have the opportunity to help shape marketing and communication strategies for a wide variety of our programs as well as our talent processes. In this role you will:

• Partner with Talent and Development colleagues and management, Human Resources Business Partners, and other stakeholders to develop and implement marketing and communication plans that speak to our stakeholders in a relevant and compelling manner to promote talent initiatives
• Provide analysis and understanding of audiences and develop targeted marketing and communication strategies to help build a learning culture by engaging learners, creating enthusiasm, and spotlighting the importance of professional and personal growth
• Provide guidance to the team on marketing and communication methodologies and delivery techniques including analyses on communication and marketing effectiveness
• Drive the branding of the Global Talent function through consistent messaging to increase the perceived value of talent and development, including the purpose and priority, and engage the organization in the talent development processes
• Take end-to-end ownership of all marketing and communications duties for specified talent and development programs and processes, including writing, visual design, branding and promoting the programs, as well as effective collaboration with the corporate marketing and communications team to understand and align approaches
• Stay informed regarding marketing and communication best practices and future trends, sharing this knowledge with the broader Talent team

What it takes

• 5+ years of total work experience
• 3+ years marketing and communications experience
• Demonstrable proficiency in marketing and promotion of intangible products and services; for example, learning and development
• Strong knowledge of internal / external communications and marketing strategic practices including the use of social media
• Ability to think strategically, connect the dots, and create a cohesive message across all media, talent and development / learning methods, technologies, etc.
• Ability to work well in a team environment
• Strong English-language writing and editing skills
• Error-free writing, including grammar, spelling, punctuation, and layout
• Excellent proofreading ability
• Experience with Search Engine Optimization (SEO)
• Hands-on experience with written and visual communications
• Advanced proficiency in the use of MS Word and PowerPoint
• Solid project management skills
• Ability to work and achieve results — with minimal supervision — in an intense, fast-paced, global environment and manage multiple projects simultaneously
• Experience in measuring the effectiveness of marketing and communications strategies and approaches
• Demonstrated ability to lead change and influence a diverse slate of key stakeholders
• Strong capabilities in strategy creation and execution, data analytics, innovation, impact, growth, and wellbeing
• Bachelor's degree or equivalent years of experience
• Global experience is preferred but not required

We invest in physical, emotional, financial, and social wellbeing to enable team members to be at their very best, doing more of what they love personally and professionally by offering a comprehensive total rewards package. We are more together when we unite to promote inclusion, belonging and equality. In today's complex financial world, we must explore each challenge by approaching it from multiple perspectives with diversity as a differentiating strength that ensures we thrive as a global community. BNY Mellon is an Equal Opportunity Employer . We do not discriminate in our employment practices based on race, age, color, religion, sex, national origin, sexual orientation, gender identity, ability, or veteran status. Learn more about the work we're doing to advance diversity, equity, and inclusion at BNY Mellon, our industry and in the communities we work and live. BNY Mellon is an Equal Employment Opportunity/Affirmative Action Employer. Minorities/Females/Individuals With Disabilities/Protected Veterans. Our ambition is to build the best global team – one that is representative and inclusive of the diverse talent, clients, and communities we work with and serve – and to empower our team to do their best work. We support wellbeing and a balanced life, and offer a range of family-friendly, inclusive employment policies and employee forums.

BNY Mellon is an Equal Employment Opportunity/Affirmative Action Employer. Minorities/Females/Individuals With Disabilities/Protected Veterans. Our ambition is to build the best global team – one that is representative and inclusive of the diverse talent, clients and communities we work with and serve – and to empower our team to do their best work. We support wellbeing and a balanced life, and offer a range of family-friendly, inclusive employment policies and employee forums.