Job Description

Description:

• Develop and implement sales strategies for sales mix, ticket size, conversion ratio, monthly scheme

conversions, repeat buying ratio to achieve and exceed sales targets.

• Monitor and analyse sales performance on regular basis (weekly, monthly, quarterly, annual), identify

areas for improvement and implement corrective actions.

• Foster a customer centric sales-driven culture among the store team.
• Oversee daily store operations, including opening and closing procedures for all functions at store.
• Ensure efficient inventory management, minimizing stockouts and overstocks.
• Implement and maintain high standards of visual merchandising and store presentation.
• Monitor and manage key financial metrics, such as store sales, expenses, inventory level, and profit

margins.

• Identify opportunities to improve store profitability through cost control and revenue enhancement.
• Conduct periodic reviews of inventory, assortment gaps, and competitor analysis, customer demand

and latest trend reports.

• Implement and monitor systems to ensure transparency and compliance with ethical standards.
• Demonstrate vigilance in identifying and addressing any potential issues related to business practices.
• Ensure a consistently excellent customer experience by setting and maintaining high service

standards, and execution seamless exchange experience.

• Address customer inquiries and concerns promptly and effectively.
• Drive customer satisfaction through NPS, Non-Buyer Score, Google, and website reviews to ensure

positive experiences, implement initiatives to enhance overall customer satisfaction.

• Build and maintain relationships with regular and HNI customers, ensuring personalised service.
• Develop strategies to improve customer conversion, review non-converted customer database, and

action taken to drive higher conversion rates and repeat buying.

• Ensure compliance with all commercial and regulatory requirements.
• Stay informed about industry trends, competitor activities, and market changes.
• Collaborate with the marketing team to plan and execute promotional activities.
• Implement marketing strategies to drive foot traffic and increase sales.
• Recruit, train, and develop a high-performing team.
• Coach and mentor team members to facilitate performance development, career growth.
• Provide a positive and inclusive work environment that promotes teamwork and employee

engagement.

• Align the store with the company's culture, values, and brand image.
• Act as a role model for the desired behaviours and values within the organization.

Skills Required