Post Graduate Degree in Marketing / Mass Media / Advertising
Experience
10+ Years
Job Responsibilities
-Role- This person will be responsible for Corporate Communication, Branding and PR for the organization. He/She will be responsible for the development of proactive Communications Strategies, PR campaigns and Branding Strategies to promote the organization and the services offered He / She should have familiarity with the financial markets. A strong background in financial services, Communications and Demonstrated experience in securing Positive Press Coverage. Social media, and Digital Marketing proficiency is a must~~ -Experience: 10 \xe2\x80\x93 12 years~~ -Responsibilities~~ -Develop and execute strategies, programmes and tactics that help increase visibility of the Exchange~~ -Develop and Implement Campaign for Brand Building~~ -Focus on building the brand and reputation~~ -Developing and executing media relations strategies including building and maintaining relationships with print, electronic and broadcast media in business, finance, and general news arenas ~~ -Proactively and positively position the company in the marketplace and show differentiation from competitors~~ -Develop, implement and maintain appropriate metrics to evaluate impact and effectiveness of external communications~~ -Develop and Implement Investor Awareness and Education related Campaign ~~ - -Proven experience in developing and implementing proactive and reactive media relations campaigns~~ -The ideal candidate will have substantial experience in corporate communications and media relations~~ -A background in corporate communications within the financial services industry with a strong understanding of the financial regulatory environment and products~~ -Excellent interpersonal and communication skills~~ -Self-motivated, detail-oriented and capable of managing multiple projects.~~ -Excellent writing and editing skills; persuasive communications ability with internal and external stakeholders~~
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