Plan and create engaging content for real estate projects - posts, reels, stories, banners, project updates.
Maintain a consistent posting schedule across platforms (Instagram, Facebook, LinkedIn, YouTube).
Ensure content aligns with brand guidelines and project positioning.
2. WhatsApp Marketing & Broadcast Management
Create and manage WhatsApp broadcasts, promotional messages, and project alerts.
Maintain updated WhatsApp groups and customer lists (buyers, leads, brokers).
Respond politely and promptly to WhatsApp inquiries and forward leads to the sales team.
3. Lead Generation & Conversion Support
Use social media campaigns and WhatsApp messages to generate new inquiries for projects.
Track leads, follow-ups, and conversions generated from social media.
Coordinate with the sales team to ensure timely handling of leads.
4. Creative Coordination
Work with graphic designers, photographers, and videographers to produce high-quality content.
Arrange content shoots at project sites (walkthrough, amenities, possession, progress).
Ensure timely delivery of creatives for campaigns and promotions.
5. Social Media Engagement & Community Management
Respond to comments, messages, and DMs across social platforms.
Engage with followers, influencers, and community pages for better reach.
Maintain positive brand image and ensure quick resolution of queries.
6. Campaign Management & Boosting
Assist in executing paid ad campaigns on Facebook, Instagram, and YouTube (boosting/post promotions).
Coordinate with marketing managers for budget planning and performance tracking.
Optimize campaigns for reach, engagement, and lead quality.
7. Project Promotion & Updates
Share project progress updates (construction photos, videos, milestones).
Promote site visits, offers, events, new launches, and festival campaigns.
Ensure timely communication during special campaigns and festival seasons.
8. Database & CRM Support
Maintain a clean database of leads from WhatsApp and social media.
Update CRM regularly with new inquiries and follow-up notes.
Track status of leads and coordinate with the sales team.
9. Analytics & Reporting
Prepare weekly and monthly reports for social media performance, reach, engagement, and lead generation.
Analyze best-performing content and recommend improvements.
Track WhatsApp broadcast delivery, read rate, and response results.
10. Competitor & Market Research
Monitor competitors' social media activities, campaigns, and content style.
Suggest new ideas to stay ahead in digital presence.
Explore trending formats and hashtags relevant to real estate.
11. Branding & Communication Standards
Maintain brand tone, template consistency, and quality across all communication.
Ensure no misinformation is shared regarding pricing, approvals, or project details.
Job Types: Full-time, Permanent
Pay: ?9,379.81 - ?25,000.00 per month
Work Location: In person
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