Job Description

Position - Social Medio Manager

Job Location - Andheri West

Salary - 9 LPA

Experience - 7 Years min

Key Responsibilities:

- Design and implement social media strategy to align with business goals

- Set specific objectives and report on ROI

- Provide day-to-day supervision and execution of campaigns including (and not limited to) social media channel, fan community management, UGC, content creation, digital public relations, promotions, partnerships, blogger and influencer outreach initiatives, online events, etc.

- Define programs that use social media marketing techniques to increase visibility, membership and traffic for the sites globally.

- Planning, executing, measuring and optimizing marketing campaigns across Social Media, SEM, Instagram campaigns, Facebook Ads and SEO

- Assists in creating assets for all SEO/SEM service offerings

- Choose daily content and engagement for the brands/platforms on Instagram, Facebook, Pinterest , Twitter and YouTube.

- Serve as key day-to-day fan community analyst and implementation manager after analyzing competition activities

Identifying and implementing strategies for leveraging social media

- Create weekly social media program status reports detailing key insights, popular content topics, community quotes and monitoring results; work with an analytics/listening team and oversee preparation of metrics, tracking and activity reports as based on client reporting needs.

- Offer key insights for improving programs to enhance results after analysis on ongoing engagements

Brainstorm/ideate around program executions/campaigns.

- Contribute individually, and lead, manage or participate in cross-functional teams

Desired candidate profile:

- Must have excellent oral & written communication skills in English

- Handle multiple projects at single point in time

- Should be good in problem solving and analytical abilities

- Previous exposure to digital marketing/ social media marketing is a plus

- Working knowledge of AdWords Editor/Facebook Ads

- Experience in conceptualizing, delivering and executing programs for leading consumer brands including: social media, content marketing, listening and paid social media.

- Curiosity for uncovering emerging social media platforms and/or first-move opportunities with existing platforms.

Expertia AI Technologies