Job Description

A social media manager develops and executes strategies to manage an organization's online presence across social media platforms, with responsibilities including content creation and curation, community engagement, campaign management, performance tracking, and reporting on key metrics. The role's core focus is to increase brand awareness, foster audience engagement, and support broader business goals like sales or customer retention.
Key Responsibilities
Strategy Development:
Creating and implementing comprehensive social media strategies aligned with organizational objectives.
Content Creation & Curation:
Producing and managing engaging content, including text, images, and videos, to promote brand identity and messaging.
Community Management:
Interacting with the audience by monitoring comments, answering questions, and fostering a sense of community.
Campaign Management:
Planning, launching, and overseeing social media campaigns, sometimes including paid advertising.
Performance Monitoring & Reporting:
Tracking key performance indicators (KPIs), analyzing engagement data, and reporting on campaign success to relevant stakeholders.
Trend Analysis:
Staying current with social media trends and platform updates to identify opportunities for increased engagement and visibility.
Collaboration:
Working closely with marketing, sales, and other creative teams to ensure consistent messaging and integrated strategies.
Typical Tasks

• Writing and editing social media posts and captions.

• Creating graphics and videos for social platforms.

• Monitoring mentions and responding to customer inquiries and comments.

• Using analytics tools to track performance and identify areas for improvement.

• Collaborating with influencers and public figures.

• Optimizing social media accounts for better reach and engagement.

Varying Scope by Company Size The specifics of the role can vary:
Smaller Companies:
A social media manager may handle a wider range of tasks, including extensive content creation and direct execution.
Larger Organizations:
The focus may shift to higher-level strategy, planning, team management, and approving content rather than creating it.
JOB APPLY
http://jobs.vinayakjob.com/
CONTACT DETAILS -
Name - DIVYA
Number - +91 90091 27333
MAIL ID - divyachhat@vinayakjob.com

Skills Required