Social Media Executive

Year Vadodara, Gujarat, India

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Responsibilities:

Manage and maintain our e-commerce platform, including product listings, pricing, promotions, and inventory management.
Monitor key performance indicators (KPIs) such as traffic, conversion rate, average order value, and customer retention to identify areas for improvement and optimization.
Develop and execute online marketing campaigns to drive traffic and sales, including email marketing, social media advertising, search engine optimization (SEO), and pay-per-click (PPC) advertising.
Analyze website traffic and user behavior using analytics tools to identify trends, insights, and opportunities for growth.
Collaborate with cross-functional teams, including marketing, sales, and product development, to ensure alignment and integration of e-commerce initiatives with overall business objectives.
Implement strategies to improve the user experience (UX) and user interface (UI) of the e-commerce platform, including site navigation, checkout process, and mobile responsiveness.
Stay updated on industry trends, emerging technologies, and best practices in e-commerce and digital marketing.
Monitor competitor activity and market trends to identify opportunities and threats in the e-commerce landscape.

Requirements:

Bachelor\'s degree in marketing, business, e-commerce, or related field.
Proven experience in e-commerce management.
Strong understanding of e-commerce platforms, such as Shopify, Magento, WooCommerce, or similar.
Proficiency in digital marketing channels and tools, including email marketing platforms, social media advertising platforms, Google Analytics, and SEO tools.
Excellent analytical skills, with the ability to interpret data and draw actionable insights.
Strong project management skills, with the ability to prioritize tasks and meet deadlines in a fast-paced environment.
Excellent communication and interpersonal skills, with the ability to collaborate effectively with cross-functional teams.
Knowledge of online retail trends, consumer behavior, and customer acquisition strategies.

Job Types: Full-time, Permanent, Fresher Pay: 15,000.00 - 22,000.00 per month Benefits:

Schedule:

Experience:

Work Location: In person

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