Job Description

Key Deliverables:

Social Media & Design Executive Social Media Management & Engagement

Creating engaging content, writing captions, and adding hashtags and interactive posts to enhance engagement. Managing Mann's social media account and posting relevant content as per the plan. Responding to messages, comments, and inquiries. Passing on leads and partnership inquiries. Tracking engagement trends for improvement.

Design & Visual Content Creation

Design marketing, donor, and event-related collaterals, along with short videos, using Canva. Develop social media post templates to maintain brand consistency. Format and design annual reports, donor reports, and other communication materials.

Engagement & Growth Metrics

Achieving set goals for audience engagement, follower growth, and conversions. Exceeding interaction benchmarks (likes, shares, comments, website clicks).

Virality & High-Impact Campaigns

Creating content that surpasses predefined engagement benchmarks. Producing reels or campaigns that drive significant donations, volunteers, or purchases.

Event Coverage & Extra Work Hours

Covering events and conferences outside regular work hours. Traveling for content capture beyond the usual scope.

Training & Team Upskilling

Conducting internal workshops relevant to social media content development for team members every six months.

Trend Innovation & Strategy Execution

Introducing new ideas that successfully enhance brand engagement. Implementing creative strategies that improve content effectiveness.

Content Creation & Management

Creating 2-3 posts/reels per week for Mann Creating minimum 15 relevant and interactive stories each a month for Mann Posting Instagram Stories in real-time (events, activities etc.) Planning and tailoring content for Instagram, Facebook, LinkedIn, and Twitter/X. Conducting monthly photoshoots for Mann to create visual content as needed for reporting, collateral & social media purposes Capturing and editing content for social media, donor reports, and marketing collaterals.

Festival / Special Campaigns

Delivering successful social media campaigns around festivals, cause -relevant days such as Disability Awareness Month, etc.
Approval & Reporting Process:

Submitting posts and captions for approval by Friday each week. Sharing Hootsuite analysis every month with suggestive measures - if any Uploading images/videos to a shared album for approvals. Maintaining a central content folder for future reference.

Required Qualifications & Skills:

Education & Certification: Bachelor degree in Marketing, Communications, Digital Media, Graphic Design, or related field. Certification on Social Media Management is a plus.

Social Media & Digital Marketing: Strong understanding of platforms, strategy execution, analytics, and audience engagement.

Content Creation & Design: Proficiency in Canva (bonus: Adobe Suite), short video creation, social media content creation and marketing collateral design.

Communication & Writing: Excellent verbal and written skills; ability to craft compelling content.

Interpersonal Skills: Ability to work with a diverse team; patient, respectful, empathetic, and collaborative.

Attention to Detail: Strong analytical, planning, and organizational skills to optimize campaigns and brand consistency.

Job Types: Full-time, Permanent

Pay: ₹15,000.00 - ₹25,000.00 per month

Benefits:

Flexible schedule Paid sick time Paid time off
Education:

Bachelor's (Preferred)
Experience:

Social media management: 1 year (Required)
Willingness to travel:

25% (Preferred)
Work Location: In person