Job Description

Job Title: SEO Specialist
Salary: Up to 25K
Key Responsibilities: * Developing and Implementing SEO Strategies: Create, execute, and refine SEO strategies for both on-page and off-page optimization to enhance website visibility.

• Competitor Analysis: Conduct research on competitors, analyzing both their on-site and off-site SEO strategies.
• Keyword Research: Perform keyword research to identify high-traffic and relevant keywords for content creation and SEO purposes.
• Content Creation & Optimization: Write engaging and SEO-friendly content, optimize existing content regularly to maintain or improve rankings.
• Website Maintenance: Regularly monitor and update the website to ensure it adheres to SEO best practices and is fully optimized.
• Link Building: Develop and execute effective link-building strategies to improve domain authority and backlink profile.
• Collaboration: Work closely with the Digital Marketing team to ensure cohesive strategies and implementation.
• Analytics & Reporting: Analyze website performance using analytical tools (Google Analytics, SEMrush, etc.), provide actionable insights, and propose improvements.
• Website Performance: Optimize website performance, ensuring fast load times, mobile optimization, and improved user experience (UX).
• Proposing Content Changes: Suggest and implement changes to website content to improve SEO performance.
• ROI Measurement: Track and measure the success of SEO strategies and their return on investment (ROI).
• Stay Updated: Keep up-to-date with the latest Google algorithm changes and trends in SEO, implementing relevant updates to the SEO strategy.