Job Description

Designation : Consultant Role: SEO Department: Medical Affairs Location: Gurgaon About Tata 1mg Tata 1mg is a trusted health partner for end consumers and large institutions. Our Mission is to make healthcare understandable, accessible and affordable for all Indians. Over the past three years, we-ve worked to build a healthcare platform that guides customers to the right and affordable care. Today, Tata 1mg is present in 1000+ cities- And we\'re just getting started. Leading the chart as one of the top consumer health platforms through ePharmacy, eDiagnostics, e-consult and offline stores, Tata 1mg has delivered over 15M ePharmacy orders, 2M eDiagnostics orders & 1M+ organic users/day in 2022 and we are just getting started. Our strongest asset is our 6400+ people enabling us to deliver on our mission consistently. Know more about us: Brief about the Team The medical affairs team helps to curate consumable, evidence-based, and accurate medical information for the users. The team takes care of medical content on various platforms including HRC, e-Diagnostics, and YouTube. What will you do Content optimization: Collaborate with content creators to optimize new and existing content for SEO, ensuring it aligns with target keywords, search intent, and user experience Develop and implement SEO strategies: Conduct thorough keyword research, analyze website performance, and develop effective SEO strategies to improve organic rankings and visibility On-page optimization: Optimize website content, meta tags, headings, URLs, and other on-page elements to enhance search engine visibility, user experience, and click-through rates Collaborate with cross-functional teams: Work closely with the marketing, content, and web development teams to align SEO efforts with broader marketing objectives. Provide guidance and support to ensure SEO best practices are integrated into all relevant initiatives. Content strategy and video marketing to drive subscriptions and views on the channel will be an integral part of the key responsibilities What we are looking for Bachelor\'s degree in marketing, Business, Computer Science, or a related field is preferred, with experience of minimum of 6 months in a similar role. Proven experience as an SEO Specialist or similar role Strong understanding of on-page and off-page optimization techniques Familiarity with technical SEO aspects such as website structure, HTML, CSS, and JavaScript Excellent written and verbal communication skills Detail-oriented and proactive in identifying and resolving SEO issues. Why Join Us Tata 1mg provides one of the most exciting and high-growth environments to work. You get the added benefit of working in a prestigious legacy brand like Tata and a highly dynamic and versatile startup like 1mg. Being an integral part of the Medical Affairs will provide a great opportunity to scale up a business to great heights leveraging the existing capabilities of Tata 1mg.

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