Job Description

Role: Social Media Marketer Experience: 3 + years Key Repsonsibilities: Content writing for SMM should be MUST. Develop and execute organic social media strategies to increase brand awareness and engagement. Create and curate high-quality, engaging content for various social media platforms including reels and short videos . Manage social media accounts, including posting, scheduling, and monitoring. Ability to extract informative segments from podcasts and webinars and repurpose the content into engaging social media posts and multimedia content. Implementing targeted social media activities to organically increase the number of social media followers and subscribers. Tailoring and optimizing content creation to suit the unique requirements and preferences of various social media platforms. Executing outreach strategies on professional platforms like LinkedIn and community-driven platforms like Facebook groups to generate organic leads and foster valuable connections. Researching and implementing the use of relevant hashtags, keywords, and trending topics to enhance content visibility and discoverability. Grow online communities by actively engaging with followers and responding to comments and messages. Stay updated with social media trends and algorithm changes, adjusting strategies accordingly. Ensure a consistent brand voice and messaging across all platforms. Analyze social media performance metrics and provide insights and recommendations for improvement. Implement SEO best practices for social media content to increase visibility and reach. Conduct competitor analysis to identify opportunities and stay ahead in the industry. Stay informed about industry-specific news and trends to create relevant and timely content. Experiment with new content formats and engagement tactics to enhance organic reach. Exploring emerging social media platforms and features to identify opportunities for brand presence and engagement. Measuring and reporting on key performance indicators (KPIs) to assess the impact of social media efforts and inform future strategies. Work closely with cross-functional teams to integrate social media into broader marketing initiatives. *Hands on Tool like Canva can be add on advantage

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