Sr Manager / Manager - Beverages - MNC in the Food Space
Roles and Responsibilities:
Category Management:
- Responsible for the overall beverage category in terms of product development, profitability, sales contribution and consumer understanding
- Incorporate the global beverage portfolio suitably in the Indian market basis need states and consumer palette
- To conceptualize new product development in the beverage portfolio, lead innovation in the space
- Ensure product level and category profitability through pricing architecture
- Regular sales monitoring, analysis on a weekly basis by SKU, sub category and overall portfolio
- Develop AOP for the category and deliver key business objectives
Consumer Understanding:
- Closely monitor consumer trends in the beverage and RTD/E categories
- Regular competition benchmarking of product and prices
- Identify need gaps and opportunities
- Identify regional opportunities
- Pricing
- Responsible for the Pricing architecture of the category and overall profitability
- Benchmark competition on pricing
- Deliver product and portfolio level profitability by working closely with Supply Chain
Product Development:
- Closely work with the QA & R&D team to ensure product development.
- Coordinate with Regional category, supply chain, sourcing and operations team to ensure on time launch.
Communication:
- Brief the brand team on all product led communication Support with shoots and review key product materials
- Training Develop product recipes and BOMs
- Support operations on best practices for product
Required knowledge, skills and abilities:
- 5-7 years prior experience in category/product management, new product development, especially the candidate should be strong in the areas of product development
- Strong analytical skills w.r.t. sales analysis, forecasting, profitability analysis
- Should be able to handle P&L for brands/ product
- Should have exposure in sensory analysis and should be able to derive sensory feedbacks to product requirement.
- Must be able to collaborate cross functionally, and be a strong team player.
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