Job Description

Senior Executive - Presales

Date:

Aug 25, 2025

Location:

Bangalore, KA, IN

Requisition ID:

16129

Description:

Presales Creative Designer

==============================

Purpose of the role:

At Firstsource, we are committed to being the most trusted partner for our global clients by transforming their business performance and delivering outstanding customer experiences.
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The Presales Creative Designer plays a pivotal role in enhancing the storytelling, design, and communication impact of client-facing presales and marketing content. This role involves the creation of visually compelling, brand-aligned materials that articulate Firstsource's value proposition, capabilities, and client impact across diverse industries and markets.
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The core areas of responsibility include:
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Translating solution strategies and client requirements into impactful presentations, visuals, and creative content that support the sales and solutioning process.

Collaborating with presales, sales, marketing, and product teams to craft custom visual narratives aligned with Firstsource's offerings and market positioning.

Bringing together design thinking, visual communication, and content innovation to differentiate our proposals and pitches.

Roles & Responsibilities:

==============================

Visual Storytelling & Design:

Create compelling narratives and visual storylines for sales presentations and pitches. Design high-impact, brand-aligned

PowerPoint decks

, infographics, and illustrations. Translate complex business and technical content into engaging visual formats.

Content Innovation:

Develop visually appealing

case studies

,

flyers

, and

collateral

to showcase Firstsource's client impact. Create and edit

video content

(explainers, demo videos, animated walkthroughs) to support solution and product storytelling. Use wireframes and mockups to present digital concepts for proposed solutions.

Collaboration & Ideation:

Work with presales leads and SMEs to understand client needs and co-create creative assets that align with solutioning strategies. Collaborate with the marketing team to ensure consistency with brand identity and messaging.

Asset & Template Management:

Build and maintain a design asset library including reusable templates, icons, and graphics. Drive continuous improvement of content design practices, tools, and processes to enhance delivery efficiency and quality.

Key Performance Indicators:

===============================


High-quality presales collateral and visual assets delivered on time Increased engagement and conversion rate of proposals and presentations Recognition and reuse of created assets across business units Contributions to differentiated pitch experiences via video, digital prototypes, and visual storytelling Consistency in branding and design quality across presales materials

Reporting Structure:

========================


The role will report to the Client Solutioning Lead Collaborate and work closely with the following stakeholders and teams - All Business Heads and Business Units, Digital Transformation team, Sales & CRM leads, Operations support team

Presales and Client Solutioning - Success profile

Experience

Critical:

5+ years of experience in design and creative roles, preferably supporting

presales

, marketing, or solution teams in IT/ITeS or consulting firms Proven track record in creating impactful

client presentations

,

visuals

,

wireframes

,

collateral

, and

video content

Experience working in B2B environments with cross-functional stakeholders (sales, solution, marketing, operations) Exposure to solution artifacts such as flyers, case studies, cheat sheet and sales playbook

Know-

How

Critical:

Bachelor's degree in Business Administration or Mass Communication, Design, Visual Communication, Multimedia, or related field Expertise in UI /UX Design, PowerPoint, Adobe Creative Suite (Photoshop, Illustrator, InDesign, Premiere Pro, After Effects), Figma, Miro or similar tools Ability to create wireframes, UX mockups, and motion graphics with basic Angular experience Strong storytelling, content design, and visualization skills Understanding of branding, layout design, and user-centric visual communication

Desirable:

Master's or executive program in product management and digital transformation can be an added advantage Certification or training in Graphics, Animation design, Power BI Dashboard Visual storytelling, multimedia, or marketing design Experience in creating assets for

digital transformation

,

AI/ML solutions

, or

BPM services

Familiarity with design systems, UI prototyping tools, or GenAI-assisted design platforms

Personal Attributes/Traits

Creative and research-oriented Visual thinker and strong conceptualizer Collaborative and a team player Deadline-driven and highly organized Open to feedback and iteration Curious and eager to learn emerging trends in visual communication

Competency

Business storytelling

- ability to translate strategic ideas into compelling visual narratives

Client-centricity

- design with audience impact and clarity in mind

Innovation mindset

- leveraging new media formats and channels for engagement

Collaboration

- working across teams to co-create and iterate

Design excellence

- attention to detail, consistency, and quality *

Agility

- ability to adapt design approach based on different client needs and verticals