Senior Cmi Manager Hive (beauty & Wellbeing & Personal Care)

Year    Mumbai, Maharashtra, India

Job Description


Job Profile: CMI HIVE Lead, Global BWPC (Beauty & Wellbeing + Personal Care) Function: CMI Location: This is a key leadership role with Unilever CMI based in Mumbai. You will play a key role in role in showing the business where and how to win, partnering with BWPC CMI teams across the globe. Set up in 2017, the HIVE is an industry-first, specialist team within the Unilever CMI team that boosts efficiencies and aims to make CMI more resourceful. The purpose of HIVE is \'Creating and augmenting solutions at scale, that enable capability unlock and drive 4G growth\'. Being the foundational team within Unilever\'s CMI function, HIVE works with CMI teams across the globe and leads & undertakes a high proportion of innovative consumer tests involving early-stage ideas, concepts/propositions, products, and packs. The HIVE role is divided into 2 parts: Mix testing studies that involve leading and working on innovation projects across the world thus landing efficiencies at scale. 1. Idea/idea screening tests -including running homegrown/in-house screening tools. 2. Concept, Product & Concept product tests. 3. Pack tests 4. Advertising - TV & digital - pre-testing A big, growing & even more important part of what HIVE does involves building new solutions and capabilities at scale to address various business pain points. Some of these include 1. Strategic Rewinds & deep dives to unlock growth. 2. Diagnostic deep-dives focused on Brand Equity/ Mkt share / Penetration movements. 3. Custom solutions designed for easy access to performance management metrics (dashboards/mobile apps) 4. Meta-analysis to unearth growth opportunities. 5. AI-enabled tools designed to optimize the quality of stimulus to improve chances of success. Put simply, you will play a key role in shaping the complexion of how UL does insights at scale through the HIVE. To grow big, we need to think big. This is a great opportunity for someone who has a strong growth mindset, is willing to experiment, learn from failures, make bold moves, and make a big impact. To support the aggressive HIVE growth agenda, you will have proven leadership skills, strong strategic rigor, be comfortable pushing back and managing senior stakeholders, proven experience in collaboration and knowing when (and who) to pull in different expertise, be able to decipher multiple information sources into a succinct story and point of view, experience in innovation & communication development, understand market & performance and have a diverse research background. We are looking for people who are future-fit and have a strong balance of intellectual and emotional quotients. Key Responsibilities Managing a team of 6-7 direct reports Work closely with the business to understand pain points and then devise solutions to address the same. Lead/develop new techniques and technologies that can be standardized and scaled by HIVE, enabling cost and time efficiencies. Upskilling to become category knowledge experts who can not only absorb, assimilate, and synthesize knowledge but also disseminate analysis and findings to drive business actions. Stakeholder management: this involves both internal stakeholders such as Marketing/CMI and other teams/contacts, along with key agency partners. Key Job Requirements At least 12+ years of experience in Insights & Research in FMCG client-side experience of at least 4-5 years Expert / hands-on experience on mix testing consumer tools & techniques Should have experience in stakeholder management. Proven record of analyzing and synthesizing data and information from different sources Strong team player yet managing things independently. Displaying a growth mindset - showcase the ability to learn, grow, create impact, and not be afraid of taking risks

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Job Detail

  • Job Id
    JD3111451
  • Industry
    Not mentioned
  • Total Positions
    1
  • Job Type:
    Full Time
  • Salary:
    Not mentioned
  • Employment Status
    Permanent
  • Job Location
    Mumbai, Maharashtra, India
  • Education
    Not mentioned
  • Experience
    Year