Job Description

Company Description

Digitas is the Global Marketing & Technology Services brand and part of Publicis Groupe.

Digitas' Connected Marketing Agency proposition is based on the principle that there are better ways for brands to connect with people and people with each other. Leveraging comprehensive data, technology, creative, media and strategy capabilities and a proprietary planning process called North, Digitas delivers ambitious outcomes for our clients. Recognised by Gartner, Forrester, IDC and WARC, Digitas serves the world's leading brands through a global network comprised of more than 4,000 employees across over 30 countries and 50 offices.

Digitas India's 300+ member technology teams works with some marquee brands in India, North America, UK, Nordics and Australia. Our teams comprise of people with some of the most advanced technology skillsets and platform expertise - Front end, Mobile, Content Management (Sitecore, Adobe, Episerver, Drupal], Commerce [Hybris, Demandware, Magento, Sitecore], Marketing Automation [Adobe, Salesforce], DevOps, Cloud Infrastructure and more. We are Strategic & implementation partners with best OEM's like Sitecore (Gold), Adobe (Premium), Salesforce, Acquia.

Our offices are in Ahmedabad, Bangalore, Gurgaon and Mumbai, with flexible options for our talent to operate from any part of the country.

To connect with Digitas or learn more, visit:



Responsibilities:

Creating unified insights across owned digital assets and providing performance recommendations

Providing and presenting strategic data-driven recommendations across channels to improve client decision-making and ROI

Serving as a client and internal resource on industry trends and key functional areas such as analytical tools and marketing measurement

Evaluating new online and offline data opportunities in the form of new sources, new technology, client priorities, partnership, etc.

Fostering creative thinking around how we use data, and we could use data to solve unique business challenges in support of all Marketing activities (Media, Creative, CRM, and eCommerce).

Required experience and skills:

We're looking for someone who can demonstrate:

3-5years of experience in analytics or strategy with an advertising agency, management consulting company, or ad tech company

Strong client relationship and communication skills, with experience managing multiple projects across teams

Strong analytical, critical thinking, and problem solving skills

Experience with modern statistical learning methods (regression techniques, classification models, supervised and unsupervised learning, etc.)

Knowledge of digital data technologies (CDPs, DMPs, Adobe Analytics, Google Analytics, digital pixel tracking, site tagging, etc.)

A four-year college degree; advanced degree is a plus

Passion for online advertising and emerging trends in the digital landscape

The ability to thrive in a fast-paced and deadline-driven environment.

Apply Today!