Senior Analyst, Marketing Data Management

Year    Gurgaon, Haryana, India

Job Description


About Cvent Cvent is a global meeting, event, travel, and hospitality technology leader, with more than 4,000+ employees worldwide. As a leading cloud-based technology company, we have over 28,000+ customers, including 80% of the Fortune 100 companies, in more than 100 countries. Cvent’s software solutions optimize the entire event management value chain and have enabled clients around the world to manage hundreds of thousands of meetings and events. In addition to helping event planners navigate every aspect of the event process, we also provide an integrated platform to hoteliers to help create qualified demand for their hotels, manage that demand more efficiently, and measure their business performance in real-time. About the team: Cvent's Global Demand Center is seeking a motivated and passionate technical team member to support our B2B Marketing data warehouse and other data related projects. This role requires to map and execute all activities related to the integration of data across various sources into an organized and unified view. This individual will also be responsible for the monitoring of data flow between marketing systems/databases and support optimized use of Cvent’s extensive marketing database. Proven communication skills, problem-solving skills, and knowledge of integration best practices are critical to successful performance in this role. Cvent’s Global Demand Center manages the technology, processes and data that generate leads and demand for Cvent’s suite of products. We are an internal shared-services agency housing digital, email, web and database marketing as well as full lifecycle campaign and program management and execution. This technical role will support the Database Marketing efforts through data integration within cloud setup and query optimization. The ideal candidate will be proactive, hands-on, inquisitive and can shift and manage priorities often. Strong organizational skills and the ability to prioritize and executive multiple tasks is required to be successful in this position. What You Will Be Doing

  • Centralized Marketing Data Warehouse platform maintenance and management, hosted on Snowflake
  • Implement data-based solutions to support systems integration and testing
  • Import, analyze and extract data/information by using SSMS/AWS Data cloud features
  • Support data projects via requirement gathering, planning, and successful execution
  • Work with cross-functional teams to resolve data discrepancies and system issues
  • Translate data into viable business recommendations, present findings, and actionable insights
What you will need for this position
  • 2-5 years of relevant professional work experience
  • Work with large amounts of B2B data: facts, figures, and analysis
  • Tableau dashboard development experience is must
  • Ability to convert business requirements into technical requirements and vice versa
  • Strong understanding of data warehouse, data models, structures, and ETL tools is must
  • Ability to effectively work and communicate with cross-functional teams
  • Advanced in SQL/ETL/Reporting Platform
  • Data Cloud experience (AWS/Snowflake)
  • Proficient in MS Office Suites (Excel/Word/PPT etc.)
  • Hands-on process automation experience
  • Marketing data knowledge is a big plus
  • Basic knowledge of SalesForce.com, Marketo is required

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Job Detail

  • Job Id
    JD2861632
  • Industry
    Not mentioned
  • Total Positions
    1
  • Job Type:
    Full Time
  • Salary:
    Not mentioned
  • Employment Status
    Permanent
  • Job Location
    Gurgaon, Haryana, India
  • Education
    Not mentioned
  • Experience
    Year