Roles and Responsibilities :- Keyword Research- Website Performance Analysis- Synergy with the strategy team- Execute tests, collect and analyze data and results, identify trends and insights to achieve maximum ROI in paid search campaigns- Track, report, and analyze website analytics and campaigns- Manage campaign expenses, stay on budget, estimate monthly costs, and reconcile discrepancies.- Perform ongoing keyword discovery, expansion, and optimization- Develop and implement link building strategy- Recommend changes to website architecture, content, linking, and other factors to improve SEO positions for target keywords.- Ability to execute link building activities- Involvement in all aspects of SEO and content management (ref:updazz.com)
updazz .com
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