- Brand Management & insight driven brand communication- Focus on alliances that contribute to listenership and drive PR mileage- Execute brand, IPs & sponsor activities on-ground- BTL/ Field marketing/ promotions/ brand activation- Drive PR with the national PR team to keep media interested in the brand, nationally- Ensure smooth functioning and relationships with partners (Barters) by coordinating internally for their needs- Regular reporting from and to other cities on brand developments and activations.\xc2\xa0- Needs to be a facilitator of information between corporate office and rest of the cities- Set benchmarks in process compliance- Drive digital footprint of the brand & innovation in new media- Customer Marketing : Engage top clients / agencies in driving preference for the brand & maximize revenue opportunities of the station.Required key Competencies :\xc2\xa0- Passion for Growth- Breakthrough Thinking- Change Catalyst- Strategic Influencing- Team Leadership (ref:updazz.com)
updazz .com
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