Job Description

Group Company: TVS Motor Company

Designation: Principal Digital Product Owner (Principal Digital Product Owner_D&AI - Adj Mobility, COE - COE)

Office Location: Electronic City (Territory)

Position description:

Organization & Role

1) TVS D&A Team: is the third largest 2-wheeler company in India with a revenue of over \xe2\x82\xb920,000 crore (US$2.9 billion). It has an annual sale of more than 3 million units and an annual capacity of over 4 million vehicles. TVS Motor is also the 2nd largest exporter in India with exports to over 60 Countries. A member of the TVS Group, it is the largest company of the group in terms of size and turnover.

2) GBF - Growth Businesses and Functions. This teams with all key growth businesses of the group, including Parts, Accessories, Pre-owned businesses.

3) Position: Principal Product Manager - Pre-owned vehicle (POV) Business Reporting to the Head of Data Science and Engineering, Growth Businesses & Functions (GBF).

Job Introduction

The Principal Product Manager is responsible for building, growing and leading our Digital Product agenda by delivering digital products to drive tech led Pre-owned vehicle business. The Product owner will spearhead our digital products by identifying digital and AI opportunities to improve customer experience, drive business growth and profit for the company.

He/she will interact with CXO leaders of the company to identify, prioritize and deliver a portfolio of digital and AI products. He/she will design the digital products, partner with the engineering teams and vendor partners to build these, deploy the same in market and grow the customer experience / business performance by continually improving the product functionality and usability to meet the evolving need of customers and business teams.

Primary Responsibilities:

• 1. Product strategy, roadmap, user and competition research
• a. Conduct user interviews to identify problems, generate new ideas and possible solutions
• b. Work with business teams to prioritise customer requests for new features
• c. Refine requirements basis user research, and customer requests to write the product roadmap for both existing and future customers
• d. Find new areas based on customer interactions, working with partners, and observing trends in the domain
• e. Work with business teams to define broad feature areas for near term roadmap
• f. Work with different teams to identify bottlenecks and improve processes.
• g. Define the user experience flow for large feature groups
• h. Mentor and guide PMs and designers to identify areas of improving user experience
• i. Work with partners and expert outside to help in UX improvements
• j. Study competition, deconstruct their features and user experiences
• k. Stay on top of trends and new areas of competitive/ adjacent products for building long term roadmap

• 2. User experience and design sprints
• a. Lead design teams to ideate on user experiences
• b. Review user stories and create wireframes and mock-ups
• c. Validate new flows and design ideas with users

• 3. Development cycle
• a. Lead designers to finalize UI/UX for owned features
• b. Lead engineers to build features and fix development bottlenecks
• c. Design and Plan demos with relevant teams for early feedback
• d. Share previews with customers for their feedback, and regular updates with business teams
• e. Lead Product Managers to work with engineers and create a thorough test plan for new features and adjacent areas that would be affected
• f. Work with senior engineering leaders to identify opportunities for improving development process and coordination between teams
• g. Conduct detailed customer interactions to identify issues and opportunities before extensive development
• h. Guide PMs to create feedback frameworks, and initiate activities for successful launches

• 4. Release and feedback
• a. Lead design teams in UI reviews and incorporate any changes
• b. Oversight of Agile teams consisting of engineering, data science and business teams to plan release dates, launch features on time, with utmost quality
• c. Add relevant metrics and create dashboards for feature usage
• d. Create a plan for feature improvements and update product roadmap
• e. Orchestrate the roll-out of complex and interconnected product features
• f. Create a robust communication forum for discussions between business, engineering, and design team for continuous improvement of product quality and product usage
• g. Create a sense of excitement about new capabilities and improvements within the company and with customers
• h. Conduct online and offline sessions to ensure customers are aware of the features and use them the right way
• i. Spot patterns of poor or excellent usability from metrics
• j. Interact regularly with customers to understand how our products can be improved

• Job Requirements
• 1) Ability Work closely with Product owners/managers, Senior Engineers, Technical Architects, UI/UX developers, Data Analysts, Data Scientists, Data Engineers and Business Analysts
• 2) Comfortable to work in cross-functional team and collaborate with peers during the project lifecycle
• 3) Open to travel based on the project and teams locations.

• Qualifications

• 1) Degree in Computer Science or equivalent level of technical knowledge gained through an alternative qualification or experience.
• 2) An MBA from a tier 1 institution would be an advantage

• Experience
• 1) 12 - 15 years of work experience with at least 2- 3 years in a product leadership role designing and implementing digital products
• 2) Start-up experience is a plus

• Functional Competencies
• 1. The ideal candidate must have a customer first mindset,
• 2. Deep understanding of the customer internet commerce
• 3. Solid understanding of user automobiles/vehicles, digital applications in the space
• 4. Good understanding of how technology can be leverage to develop such products and expertise in building digital and AI products
• 5. Strong analytical and problem solving skills
• 6. A metrics driven product leader
• 7. Proven ability to attract, groom and challenge exceptional product management talent
• 8. An experimenter at heart, who is willing to experiment, learn, fail, unlearn and repeat
• 9. Strong understanding of engineering and AI concepts
• 10. Understands Pricing, retail optimization and supply chain optimization
• 11. A proponent of Design Thinking

Reporting Team

• Reporting Designation:
• Reporting Department:

Educational qualifications preferred

• Category:
• Field specialization:
• Degree:
• Academic score:
• Institution tier:

Required Certification/s:

Required Training/s:

Required work experience

• Industry:
• Role:
• Years of experience: to

Key Performance Indicators:

Required Competencies:

Required Knowledge:

Required Skills:

Required abilities

• Physical:
• Other:

Work Environment Details:

Specific requirements

• Travel:
• Vehicle:
• Work Permit:

Other details

• Pay Rate:
• Contract Types:
• Time Constraints:
• Compliance Related:
• Union Affiliation:

TVS Motor Company