Job Description

We are seeking an experienced and results-driven PPC Manager to join our marketing team. The PPC Manager will be responsible for planning, implementing, and optimizing our pay-per-click advertising campaigns across various digital platforms. The ideal candidate has a proven track record of driving successful PPC campaigns, a deep understanding of online marketing principles, and a passion for staying up-to-date with the latest industry trends. Responsibilities:

• Develop and execute PPC strategies to drive traffic, leads, and conversions while optimizing return on investment (ROI).
• Conduct thorough keyword research to identify relevant and high-performing keywords for various campaigns.
• Create, test, and optimize compelling ad copy and visuals that align with campaign goals and target audience.
• Manage bids and budgets across different campaigns and platforms to achieve optimal ad placements and cost efficiency.
• Monitor and analyze campaign performance metrics, such as click-through rates (CTR), conversion rates, and quality scores, and make data-driven adjustments accordingly.
• A/B test various ad elements, including headlines, ad copy, and landing pages, to continuously improve campaign performance.
• Stay informed about industry trends, competitor activities, and emerging PPC technologies to maintain a competitive edge.
• Collaborate with cross-functional teams, including design, content,

Job Type: Full-time Salary: \xe2\x82\xb935,000.00 - \xe2\x82\xb940,000.00 per month Benefits:

• Paid sick time

Schedule:

• Day shift

Supplemental pay types:

• Overtime pay

Ability to commute/relocate:

• Salt Lake City, West Bengal: Reliably commute or planning to relocate before starting work (Required)

Experience:

• total work: 5 years (Required)

Speak with the employer
+91 8910539588